Plant-Based Meat Market, By Source (Soy Based, Gluten Based and Mycoprotein), By Product (Tofu, Tempeh, Seitan, Mushrooms, Quorn and Other), By End-Users (Households, Food Industry and Horeca), By Distribution (Direct, and Indirect), – By Region (North America, Europe, Asia Pacific, Latin America And Middle East & Africa) – Industry Trends, Analysis, And Forecast Till 2035

Plant based meat market accounted for USD 10.5 Billion in 2025 and is estimated to be USD 34.3 Billion by 2035 and is anticipated to register a CAGR of 15.4%.

Many other food joints are following suit and bringing plant based meat substitutes to their menus. Plant based burgers are made as replacement of regular animal meat burger, using plant ingredients and natural sources without compromising the benefits, but attempting to reduce the drawbacks. As meats is gaining traction in the consumer circles owing to a number of reasons. Often soy or gluten-based, these are as rich in protein as meant based variants. It is part of the staple diet; particularly in those countries that are have predominantly vegetarian communities. A food made from non-meats or sometimes without any other animal products such as dairy products which act as a meat substitute or meat alternative but has same amount of protein content is called plant based meat product. Plant based meat products are currently processed through two basic methodology i.e. either by thermoplastic extrusion or fiber spinning. Thermoplastic extrusion is most commonly used methodology to produce plant based meat products. It is considered to be cost effective method of accommodating large scale productions. On the other side, fiber spinning increases the cost of production which eliminates the advantage of creating an inexpensive plant based meat products. 

Consumers in the modern age are now being health conscious and are being more considerate on food intake. There is increasing health awareness among the consumers about meat adulteration when it comes to meat consumption. As a result consumers are now gradually shifting their diet to vegetarian or organic products. And there are many health benefits associated with vegan products. These factors can help drive the demand for plant based meat products among its consumers. Continuous efforts in research & development by plant-based meat manufacturers, in terms of better aroma, texture, longer shelf life, and better nutritious profiles, are projected to escalate the growth of the global plant-based meat market in the coming years. The growing health concerns, rising number of animal-borne diseases, and growing demand for clean label and natural products are factors that are projected to drive the growth of the plant-based meat industry during the forecast period. Growing consumer interest in plant-based diets, coupled with the rising awareness about animal rights, is expected to drive the market growth.  A rising number of individuals following a vegan diet will augment the market growth. Soy as a raw material consists of all the standard (nine) amino acids, which are essential for the overall growth. Its ability to enhance the water absorption, solubility, emulsification, viscosity, anti-oxidation, and texture of the final product is likely to drive the demand for soy in plant-based meat products over the coming years.

However, the high prices of plant-based meat burgers, patties, and sausages as opposed to conventional meat products are likely to pose a challenge for the industry. In one of the supermarket chains in the U.S., the maximum retail price for a Beyond Burger is USD 12 for a pound, while a traditional beef burger costs approximately USD 5 a pound.

The global Plant Based Meat market is segmented based on the source, product type, end user and distribution channel. On the basis of source, plant based meat market is segmented into soy based, gluten based and mycoprotein. Among these sources, soy based sources are being anticipated to have higher volume share due to its increasing popularity among its consumers.

Based on product type, target market is segmented into tofu, tempeh, seitan, mushrooms, quorn and other which accounts to minimum share. Tofu has been considered as one of the preferred plant based meat dish since it is made from soybeans and high in protein and calcium. Moreover it has been a favorite food for Asian cuisine for ages.

Depending upon end users, the global market is segmented into households, food industry and HoReCA. Plant based meat products are largely consumed by the household and HoReCa sectors due to its easy availability at lesser cost. Hence the volume sales have been anticipated to be high in these sectors.

On the basis of distribution, plant based meat market can be segmented into direct and indirect. The indirect segment for plant based meat product can be further sub segmented into Modern Stores, Convenience Stores, Specialty Stores, Food Stores and E-Retailers. Since Modern Stores and Convenience stores facilitates an easy accessibility platform for the consumers to buy the product. Global internet penetration rate has been increasing every year at a higher rate. The number of internet users is expected to surge in the coming years. Owing to these factors, many manufacturers, producers have been going online to promote its product and services. Hence distribution through E-Retailers is expected to grow at a significant rate.

Regional Insights

According to the region, market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Asia Pacific region has been anticipated to have higher share in terms of volume and value sales due to the increasing popularity of plant based meat market among the consumers. Moreover, Tofu and Tempeh have been considered to be the staple food in the Asian regions especially in China, Japan and Korea. MEA and North America regions are considered to be the emerging market for this market due to consumer’s shift in diet from meat consumption to vegan or vegetarian products. The market in the U.S. is projected to exhibit high growth on account of growing consumer demand for vegetarian food products that are high in fiber, vitamin C, and iron, and are processed in lower saturated fats and calories.

Detail Segmentation:

Segments covered in the report:

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2025 to 2035.  For the purpose of this study, has segmented the global plant based meat market report based on source, product, end-users, distribution and region.

Global Plant Based Meat Market, By Source

• Soy Based
• Gluten Based
• Mycoprotein

Global Plant Based Meat Market, By Product

• Tofu
• Tempeh
• Seitan
• Mushrooms
• Quorn
• Other

Global Plant Based Meat Market, By End-Users

• Households
• Food Industry
• Horeca

Global Plant Based Meat Market, By Distribution

• Direct
• Indirect

Global Plant Based Meat Market, By Region

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Russia
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • Israel
  • South Africa
  • Rest of Middle East & Africa

Some of the key players for Plant Based Meat Market include Impossible Foods Inc., Beyond Meat, Parabel USA Inc, and Archer Daniels Midland Company, E. I. du Pont de Nemours and Company, Garden Protein International, Inc., Amy’s Kitchen Inc., Morningstar Farms LLC and Quorn Foods, Inc.

• Impossible Foods Inc.
• Beyond Meat
• Parabel USA Inc
• Archer Daniels Midland Company
• E. I. du Pont de Nemours and Company
• Garden Protein International Inc.
• Amy’s Kitchen Inc.
• Morningstar Farms LLC
• Quorn Foods, Inc.