Fresh Food Market, By Type (Fruits and Vegetables, Fish and Seafood, Bakery, Dairy, and others), By Application (Supermarkets, Open Markets, Hypermarkets, Fish Shops, and Other), and By Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Trends, Analysis and Forecast till 2034

Fresh Food Market was valued at US$ 149.7 billion in 2024 and is projected to grow at a CAGR of 7% to reach US$ 277.2 billion by 2034.

Fresh food are those food products that have minimum processing and have not undergone extensive preservation techniques. Usually eaten soon after harvest or preparation, these items maintain their inherent flavors, nutritional value, and general freshness. A vast range of goods, including fruits, vegetables, meats, seafood, dairy products, and more, are considered to be fresh food. Food is essential for preserving general health since it gives the body all the nutrients it needs. Because of its many health advantages and growing knowledge of the nutritional advantages of eating fresh food products, fresh food is becoming more and more popular. Globally, there is a noticeable rise in the prevalence of many lifestyle diseases, including diabetes, obesity, cardiovascular disease, and gastrointestinal disorders. In order to lower their risk of developing chronic illnesses, people are embracing healthy eating practices. Antioxidants and vitamins, which are abundant in fresh food products, are essential for enhancing health conditions. As a result, the worldwide Fresh Food Market is expanding due to the growing acceptance of healthy eating practices.

Disclaimer: This data is only a representation. Actual data may vary and will be available in the report.

Fresh Food Market Key Drivers:

•  Changes in dietary preferences  

There has been a significant increase in the prevalence of illnesses and lifestyle diseases including diabetes and obesity. Customers are consequently getting aware of their health and focuses on changing their lifestyles to reduce their vulnerability to various illnesses and diseases. The need for fresh food products will rise as a result and will raise the demand for fresh food boosting the  fresh food market. Consumers are preferring natural and organic food, increasing awareness regarding a link between a healthy diet and mental health prompts consumer to switch to fresh food which are nutritious and plays a vital role in building immunity and improving health conditions.  

For instance, in May 2023, According to a report by the Agricultural and Processed Food Products Export Development Authority (APEDA), the organic food market in India was valued at around USD 815 million in 2020 and is projected to reach USD 2.6 billion by 2025. The market has witnessed a compound annual growth rate (CAGR) of over 25% in recent years.

When shopping, consumers are paying more attention to fruits and vegetables of the highest caliber. Due to its numerous health advantages, fresh food products including pomegranates, avocados, mangoes, sweet potatoes, berries, and papayas have become more and more popular, especially in Northern and Western Europe. Therefore, rising consumer health consciousness will present profitable prospects for players in the fresh food market.            

• Growing Online sales of fresh food  

People frequently don't have enough time to buy and prepare wholesome meals due to their busy schedules, Fresh items can be purchased online without the hassle of browsing store shelves thanks to its convenience. Additionally, Fresh Food Market are increasingly retailing their products both nationally and internationally due to the growing popularity of online deliveries. Online grocery stores like BigBasket and Grofers also offer customers a virtual marketplace where they can conveniently access their orders online and obtain prompt doorstep delivery, which supports expansion of fresh food market. Consequently, it is anticipated that growing online sales of fresh and other commodities due to discounts, offers and the availability of several exotic fresh vegetables and fruits attract consumers to buy products in bulk through online retail channels and will spur fresh food market.

For instance, in November 2021, Research in Power of Produce reveals that 64% of shoppers have purchased groceries online in the past year, of whom 85% bought fresh produce with a click. The share of population buying fresh produce online spiked from 20% in 2019 to 54% in 2021.

Fresh Food Market Restrains:

A variety of chemicals are used by many producers of fresh food to preserve the color, texture, and freshness of their products. These substances have the potential to be harmful to human health, and there is a chance that agricultural produce could come into contact with chemical residues. The detrimental consequences of overfertilization will provide the main obstacle to the expansion of the fresh food market. All these issues are obstacles to the Fresh Food Market since they have negative health consequences on both people and plants.

Recent Development:

• In May 2023, iD Fresh Food, a Bangalore based fresh food brand, launched Id Frozen Fruit Blend, made from fresh fruit extracts without any preservatives available in UAE market. It is available in seven flavors: Mango, Chikoo, Pineapple, Tender Coconut, Strawberry, Grapes, and Guava. This product solves the inconvenience of peeling/cutting fruits to make shakes/smoothies. It solves the problem of round the year's unavailability of some favorite fruits without compromising the food's nutritional aspects/health aspects.
• In October 2023, BRT, an Italian delivery company launched a new service, BRT Fresh, a new service specializing the delivery of fresh food products. BRT Fresh offers a number of features that are designed to ensure that fresh food products are delivered to customers in optimal condition and on time.
• In November 2023, SPAR ENJOY, the new healthy food-to-go launched by SPAR International offering a variety of fresh, easy, and delicious meals to encourage a healthy lifestyle while on the go. Using only natural, fresh products, SPAR ENJOY serves breakfast, lunch, and dinner to patrons all day long.

Fresh Food Market is segmented based on Type, Application, and region.

Type Insight

On the basis of Type, Fresh Food Market is segmented into Fruits and vegetables, Fish, and Seafood, Bakery, Dairy, and others. Fruits and vegetables tend to dominate the Fresh Food Market. Rise of vegetarianism, veganism, awareness among people regarding benefits of fresh fruits and vegetables, organic food leads to expansion of segment. Various online delivery platforms focusing towards increasing the reach of fresh fruits and vegetables to variety of consumers also boosts the fresh food market over the forecast period.

Application Insights

On the basis of Application, Fresh Food Market is segmented into Supermarkets, Open Markets, Hypermarkets, Fish Shops, and Other. Supermarkets tend to dominate the Fresh Food Market. These large retail outlets offer a wide variety of fresh food products under one roof. Supermarkets are convenient for consumers who prefer one-stop shopping for their fresh food needs. They also offer attractive discounts and offer prompting people to include fresh foods in their diet boosting the fresh food market over the forecast period.

Regional Insights:

Disclaimer: This data is only a representation. Actual data may vary and will be available in the report.

On region the Fresh Food Market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

• North America market is estimated to witness a significantly high revenue share over the forecast period, owing to increasing awareness regarding healthy lifestyles in this region. Moreover, growing disposable income levels are expected to boost the demand for convenient food products in this region over the forecast period.
• Asia Pacific market is estimated to witness fastest revenue share due to increasing prevalence of lifestyle diseases, increasing awareness of healthy eating, rapid growth in urbanization, rise in the organized retail sector, growing demand for organic fresh foods, and the presence of major vendors. China and India are the key markets for the fresh food market in region over the forecast period.

Report Scope:

Attribute	Details
Base year for estimation	2023
Forecast period	2024 – 2034
Market representation	Revenue in USD Billion & CAGR from 2024 to 2034
Market Segmentation	By Type - Fruits and vegetables, Fish and Seafood, Bakery, Dairy, and others By Application - Supermarkets, Open Markets, Hypermarkets, Fish Shops, and Other.
Regional scope	North America - U.S., Canada Europe - UK, Germany, Spain, France, Italy, Russia, Rest of Europe Asia Pacific - Japan, India, China, South Korea, Australia, Rest of Asia-Pacific Latin America - Brazil, Mexico, Argentina, Rest of Latin America Middle East & Africa - South Africa, Saudi Arabia, UAE, Rest of Middle East & Africa
Report coverage	Revenue forecast, company share, competitive landscape, growth factors, and trends

Segments Covered in the Report:

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2022 to 2032. For the purpose of this study, has segmented the Fresh Food Market report based on Type, Application and region:

Fresh food Market, By Type:

• Fruits and vegetables
• Fish and Seafood
• Bakery
• Dairy
• others

Fresh food Market, By Application:

• Supermarkets
• Open Markets
• Hypermarkets
• Fish Shops
• Other

Fresh food Market, By Region:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Russia
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • Israel
  • South Africa
  • Rest of Middle East & Africa

Company Profile:

• Danish Crown A/S*
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Fresh Del Monte Produce NA, Inc.
• Greenyard Fresh NV
• Tyson Foods, Inc.
• D’Arrigo Bros Company 
• Driscoll Strawberry Associates, Inc.
• Dole Food Company
• Grimmway Farms, Inc.
• NatureSweet Ltd.
• Reynolds Catering Supplies Ltd.

“*” marked represents similar segmentation in other categories in the respective section

The key players operating the Fresh Food Market includes, Danish Crown A/S, Fresh Del Monte Produce NA, Inc., Greenyard Fresh NV, Tyson Foods, Inc., D’Arrigo Bros Company, Driscoll Strawberry Associates, Inc., Dole Food Company, Grimmway Farms, Inc., NatureSweet Ltd., Reynolds Catering Supplies Ltd.

Research Objective and Assumption

• Preface
• Research Objectives
• Study Scope
• Years Considered for the study
• Assumptions
• Abbreviations

Research Methodology

• Research data
• Primary Data
  • Primary Interviews
  • Primary Breakdown
  • Key data from Primary Sources
  • Key Thickness Insights
• Secondary Data
  • Major Secondary Sources
  • Secondary Sources
• Market Estimation
• Top-Down Approach
  • Approach for estimating Market Share by Top-Down Analysis (Supply Side)
• Bottom-Up Approach
  • Approach for estimating market share by Bottom-up Analysis (Demand Side)
• Market Breakdown and Data Triangulation
• Research Assumptions

Market Preview

• Executive Summary
• Key Findings—Global Outlook for medical carts Strategies
  • Key Questions this Study will Answer
  • Market Snippet, By Type
  • Market Snippet, By Application
  • Market Snippet, By Region
• Opportunity Map Analysis
• Executive Summary—3 Big Predictions

Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
  • Drivers
  • Restrains
  • Market Opportunities
  • Market Trends
• DR Impact Analysis
• PEST Analysis
• Porter’s Five Forces Analysis
• Opportunity Orbit
• Market Investment Feasibility Index
• Macroeconomic Factor Analysis

Fresh Food Market, By Type, Forecast Period up to 10 Years, (US$ Bn)

• Overview
  • Market Value and Forecast (US$ Bn), and Share Analysis (%), Forecast Period up to 10 Years
  • Y-o-Y Growth Analysis (%), Forecast Period up to 10 Years
  • Segment Trends
• Fresh Fish
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Seafood
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years

Fresh Food Market, By Application, Forecast Period up to 10 Years, (US$ Bn)

• Overview
  • Market Value and Forecast (US$ Bn), and Share Analysis (%), Forecast Period up to 10 Years
  • Y-o-Y Growth Analysis (%), Forecast Period up to 10 Years
  • Segment Trends
• Supermarkets
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Open Markets
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Hypermarkets
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Fish Shops
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years
• Other
  • Overview
  • Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), Forecast Period up to 10 Years

Fresh Food Market, By Region, Forecast Period up to 10 Years, (US$ Bn)

• Overview
  • Market Value and Forecast (US$ Bn), and Share Analysis (%), Forecast Period up to 10 Years
  • Y-o-Y Growth Analysis (%), Forecast Period up to 10 Years
  • Regional Trends
• North America
  • Market Size and Forecast (US$ Bn), By Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Application, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Country, Forecast Period up to 10 Years
    • U.S.
    • Canada
• Europe
  • Market Size and Forecast (US$ Bn), By Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Application, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Country, Forecast Period up to 10 Years
    • UK
    • France
    • Germany
    • Russia
    • Italy
    • Rest of Europe
• Asia Pacific
  • Market Size and Forecast (US$ Bn), By Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Application, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Country, Forecast Period up to 10 Years
    • India
    • Japan
    • South Korea
    • China
    • Rest of Asia Pacific
• Latin America
  • Market Size and Forecast (US$ Bn), By Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Application, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Country, Forecast Period up to 10 Years
    • Brazil
    • Mexico
    • Rest of Latin America
• Middle East & Africa
  • Market Size and Forecast (US$ Bn), By Type, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Application, Forecast Period up to 10 Years
  • Market Size and Forecast (US$ Bn), By Country, Forecast Period up to 10 Years
    • GCC
    • Israel
    • South Africa
    • Rest of Middle East

Competitive Landscape

• Heat Map Analysis
• Market Presence and Specificity Analysis

Company Profiles

• Danish Crown A/S
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Fresh Del Monte Produce NA, Inc.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Greenyard Fresh NV
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Tyson Foods, Inc.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• D’Arrigo Bros Company 
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Driscoll Strawberry Associates, Inc.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Dole Food Company
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Grimmway Farms, Inc.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• NatureSweet Ltd.
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies
• Reynolds Catering Supplies Ltd
  • Company Overview
  • Product Portfolio
  • Key Highlights
  • Financial Performance
  • Business Strategies

The Last Word

• Future Impact
• About Us
• Contact