Collagen Supplements Market Size, Share, By Product (Gelation, Hydrolyzed Collagen, Native Collagen, and Others), Type (Type I, Type II, Type III, and Others), Source (Animal-based, Marine-based, Plant-based, and Others), Form (Powder, Capsules & Gummies, Drinks & Shots, and Others), Application (Bone & Joint Health, Skincare, Cardiac Health, Mental Health, Immunity Function, Diabetes, and Others), Distribution Channel (Drug Stores & Pharmacies, Online Retails, Grocery Retail Stores, and Others), and Region - Trends, Analysis, and Forecast till 2035

• The collagen supplements market size is expected to expand at a rate of USD 12.6 Billion, by 2035.
• In 2024, the market valuation was USD 6 Billion.
• The market is growing at a CAGR 7.8%.

Collagen supplements are the products designed to provide collagen, a protein that is naturally found in the body, particularly in skin, bones, muscles, tendons, and ligaments. Collagen supplements are come in the form of powders, capsules, and liquid. As more consumers are consuming plant based diets, there is growing demand of vegan or plant based collagen alternatives, resulting to drive target market growth. Increasing usage of collagen supplement in skincare, to improve skin elasticity, and enhance hydration, is anticipated to drive collagen supplement market share.

Impact of Generative AI on Collagen Supplements Market:

Artificial intelligence (AI) can significantly accelerate the research process by identifying new collagen sources by improving the efficiency and accuracy of studies on health benefits. AI and machine learning algorithms are improving logistics and supply chain management in the supplements industry by monitoring inventory in real-time, and manage production schedules to ensures consistently available products by reducing waste. The integration of AI technologies enhances efficiency, reduces costs, and provide consumer with more personalized, high-quality, and environment friendly products.

Key Drivers of Target Market:

Increasing Demand of Proactive Health Supplements is Anticipated to Drive Collagen Supplement Market Growth

The increasing awareness about health, beauty and fitness, contributes to market expansion. The global focus on preventive health measures, and increasing awareness of the benefits of collagen for skin, joint and overall body health, is anticipated to drive target market growth. The online distribution of collagen supplements, encourage consumers to incorporate collagen supplements in daily routine. The growing demand for personalized proactive health, and nutrition, is driving the tailored supplement need, resulting to growth of collagen supplement market size.

• For instance, in November 2024, Life Time launched new and expanded range of LTH supplements and wellness products, which were designed to create growing consumer demand for wellness solutions. The newly launched LTH products are, NOURISH daily multivitamin and greens capsule, REWIND Collagen Elixir, and REVIVE Colostrum Powder. LTH’s expanded product line, by offering both adults and children’s demand for convenient wellness solution.

Restraints:

Raw Material Sourcing Challenges may Limit Growth of Target Market

Animal-based collagen sourced from bovine, porcine, and others, which can be limited by animal farming regulations, sustainability concerns, and geographical availability. Collagen raw materials often need to be sourced from different regions, which increases transportation cost. The disruption in global supply chain, due to pandemic, may affect the availability and cost of raw materials, which limits the target market growth.

• Counterbalance Statements: Manufacturers are exploring alternative to animal based collagen, such as marine and plant based collagen supplements. Localized sourcing and regional production hubs are aim to reduce supply chain disruptions, and reduces transportation costs.

Opportunities & Trends:

Innovation in Plant-Based and Vegan Products can Stimulate Market Augmentation

Rising demand for plant-based and vegan products impacts on dietary preference, ethical consideration and environmental concerns, which stimulates the production of innovative plant-based and vegan products. As the more people are adopting vegan and vegetarian lifestyle, increases demand for plant-based collagen supplement, for the alternative to animal-based supplement. Beauty conscious consumer are increasingly seeking plant based alternatives, that can improve skin elasticity, reduce fine line, and promote skin health, resulting to drive collagen supplements market share.

• For instance, in August 2022, Revive Collagen introduced world’s first Revive Collagen Vegan product. It was plant-based liquid collagen drink supplement, which targets vegans, beauty, and provide sustainable solution for skincare. After research and clinical trials, it was represent as sustainable, vegan-friendly option, as compared to traditional collagen supplements.

The collagen supplements market is segmented into product, type, source, form, application, distribution channel, and region.

Product:

Based on product, the market is divided into gelation, hydrolyzed collagen, native collagen, and others. Hydrolyzed collagen segment dominates in target market, due to superior bioavailability, easy to use, and widely used in various forms. Hydrolyzed collagen is effective for improving skin elasticity, reducing wrinkles, promoting joint health and support bone strength, leading to segment’s growth in collagen supplements market.

Type:

By type, the market is categorized into, type I, type II, type III, and others. Type I segment dominates in target market, as it is directly impact on skin health. It is highly versatile, and focused on anti-aging and beauty, resulting to drive segment’s growth in collagen supplements market share.

Source:

Animal-based, marine-based, plant-based, and others are the segments under source segmentation for market. Animal-based collagen hold the largest share in target market, particularly bovine and porcine collagen. It is reach in type I and type III collagen, which are highly beneficial for skin, bone, and joint health. As it cost effective and easily available supplement, is projected to segment’s growth in collagen supplement market size.

Form:

On the basis of form, the market is classified into powder, capsules & gummies, drinks & shots, and others. Powder form segment holds the dominant collagen supplement market share. It is easily mixed in foods & beverages, such as smoothies, shakes, coffee, tea and water, which is very convenient for consumer’s daily routine, is anticipated to drive segment’s growth in target market.

• For instance, in May 2020, LQ Collagen launched two new products, aimed to improve skin, hair and nails health. LQ Collagen Skin Hair Nails Powder, a powder form collagen that can mix with consumer preference, and it contains marine collagen. The powder was low-calorie, gluten-free, and sweetened with stevia. The LQ Collagen Skin Hair Nails, a liquid drinks, came in small 25ml bottles, which contain high-quality marine collagen.

Application:

On the basis of application, the market is divided into bone & joint health, skincare, cardiac health, mental health, immunity function, diabetes, and others. Skincare segment play dominating role in collagen supplements market size. The increasing demand for anti-aging products and skin health is anticipated to drive target market growth. As the collagen supplements can improve skin elasticity, reduce fine lines, wrinkles, and promote overall skin health, resulting to drive segment growth in collagen supplements market.

• For instance, in June 2024, Tranont launched Glow-M, a revolutionary marine collagen supplement designed to promote radiant skin, stronger hair and healthier nails. Glow-M aimed to enhance beauty and glow of skin, by maintained collagen level. Glow-M was clinically studied, marine collagen tripeptide that generate tripeptides with tiny molecular weights, which lead to fast absorption in the body. It focused to reduce fine lines and wrinkles, nourish the skin and support healthy hair and nails.

Distribution Channel:

Under distribution channel, the market is categorized into drug stores & pharmacies, online retails, grocery retail stores, and others. Online retail segment dominates in target market as it provide convenience purchases at any time, from anywhere for the collagen supplements. Online retailers offer broader range of product formulations, such as marine collagen, bovine collagen, plant-based collagen, which provide more options, and help to find perfect product based on consumer need, resulting to drive segment growth in target market.

Region:

Geographically, the market is studied across North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.

North America: North America made the largest contribution to the market with over 30% of share, due to high consumer awareness and demand for health and wellness products. The regulatory agencies are supporting the health claims for collagen supplements, and presence of online retail channels, is anticipated to drive target market growth. The increasing prevalence of skin diseases, and mental health issues, rises the demand for collagen supplements, resulting to drive region growth in collagen supplements market. 

Asia Pacific: Asia pacific is the fastest growing region in target market. The countries, such as China and India investing in health and wellness products, and increasing demand for the marine-based collagen supplements in this region, is anticipated to drive target market growth. The growing interest in plant-based supplements in India, due to rise of vegan and vegetarian diets, is projected to growth of region in collagen supplements market size.

• For instance, May 2021, Nestle Health Science China launched Vital Proteins, its peptide collagen brand from the U.S. This aimed to educate the Chinese consumers about collagen supplements, for skin beauty, immune, joint health, and sports performance. There were two Vital Proteins products available to the China, the Original Collagen Peptides powder and the Marine Collagen Powder.

Collagen Supplements Market Report Scope:

Attribute	Details
Market Size 2025	USD 6.4 Billion
Projected Market Size 2035	USD 12.6 Billion
CAGR Growth Rate	7.8% (2025-2035)
Base year for estimation	2024
Forecast period	2025 – 2035
Market representation	Revenue in USD Billion & CAGR from 2025 to 2035
Regional scope	North America - U.S. and Canada Europe – Germany, U.K., France, Russia, Italy, Spain, Netherlands, and Rest of Europe Asia Pacific – China, India, Japan, Australia, Indonesia, Malaysia, South Korea, and Rest of Asia-Pacific Latin America - Brazil, Mexico, Argentina, and Rest of Latin America Middle East & Africa – GCC, Israel, South Africa, and Rest of Middle East & Africa
Report coverage	Revenue forecast, company share, competitive landscape, growth factors, and trends

Segmentation:

By Product:

• Gelatin
• Hydrolyzed Collagen
• Native Collagen
• Others

By Type:

• Type I
• Type II
• Type III
• Others

By Source:

• Animal-based
• Marine-based
• Plant-based

By Form:

• Powder
• Capsules & Gummies
• Drinks & Shots
• Others

By Application:

• Bone & Joint Health
• Skincare
• Cardiac Health
• Mental Health
• Immunity Function
• Diabetes
• Others

By Distribution Channel:

• Drug Stores & Pharmacies
• Online Retails
• Grocery Retail Stores
• Others

 By Region:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • U.K.
  • France
  • Russia
  • Italy
  • Spain
  • Netherlands
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • Indonesia
  • Malaysia
  • South Korea
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Argentina
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • Israel
  • South Africa
  • Rest of Middle East & Africa

The key players operating in the collagen supplements market include, Optimum Nutrition, BioTechUSA, Further Food, and others. These key players are focusing on improving strategies, such as research and development, merges & acquisition, is anticipated drive target market growth. The increasing demand for collagen supplements, create new opportunities from plant-based supplement, and key players are focusing on consumer preference, resulting to drive collagen supplements market size expansion.

View a additional list of companies in the Collagen Supplements Market:

• Optimum Nutrition
• BioTechUSA
• TCI CO., LTD.
• ASAHI GELATINE INDUSTRIAL
• Shiseido Co., Ltd.
• Tessenderlo Group
• Revive Collagen
• GELITA AG
• Further Food
• Nitta Gelatin, Inc.
• Weishardt
• Absolute Collagen
• Nestlé
• Hunter & Gather
• Darling Ingredients

• In February 2025, GNC, known for its assortment of vitamins and supplements, launched Premier Collagen. It was designed to help consumers to achieve youthful-looking skin from the inside out. It contain, features quick-absorbing marine and bovine collagen peptide formula and was developed in response to international beauty trends, particularly the increasing demand for marine collagen in Hong Kong and South Korea. This product aimed to deliver hydrated, smooth and radiant skin results.
• In May 2020, Rejuvenated, a British supplement brand, launched its first eco-friendly packaging for their Collagen Shots, a powdered skincare drink. The company’s goal to reduce its environmental impact, by introduced completely plastic-free, a bio-pouch. The new compostable pouch certified by Vinçotte OK Compost, which means it can safely compost at home.

Analyst View:

The collagen supplements market driven by, rising consumer interest in health, beauty and wellness. Collagen supplement are widely used in skincare, joint health applications, and rising awareness about health and fitness, is anticipated to drive target market growth. The shift towards plant based collagen supplements and personalized nutrition, is projected to drive collagen supplements market share.

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Company Name	Nestlé
Headquarter	Vevey, Switzerland
CEO	Laurent Freixe
Employee Count (2024)	277,000 Employees