Superfoods Market Overview
Superfoods Market was valued at US$ 184.4 Billion in 2024 and is projected to grow at a CAGR of 5.00% to reach US$ 300.4 Billion by 2034.
Superfoods are nutrient rich foods beneficial for person’s health and wellbeing. Superfood contains high amount of vitamins and minerals which help body to fight against diseases and also improves energy levels, weight loss and promotes heart health.
Growing number of food & beverage industries has become major contribution in target market growth. Implementation of superfoods in dietary supplements has further, facilitated the demand for Superfoods market growth in coming years. Growing awareness about health and various benefits about superfoods is expected to provide lucrative opportunities in Superfoods market growth.
Superfoods Market Dynamics
Growing Implementation of Superfood in Dietary Supplements to Fuel Market
Growing implementation of superfood in dietary supplements has become major contribution in target market growth. Superfood supplements boost the health of an individual and also improves gut health. Growing demand for wholesome and nutritious supplements have facilitated the demand for market growth. Natural and plant-based food products are in demand due to rising health awareness among consumers which has contributed market growth.
For instance, in November 2022, Jollywell launched new online nutraceutical brand of clean palnt-based nutrition supplement for healthy life. New launched plant-based, non-GMO supplements are formulated with nature’s best quality superfood that are safe for human body. New launched products are Happy Gut – a plant-based multi-enzyme used for digestion problems such as acidity, vomiting. Fit Liver – a plant based liver health supplement used for liver disease patients. Bone Strong – made with four natural ingredients to support joint health and help in reducing inflammation in joints and to improve overall health. Calm Sleep – made of multiple herbs to reduce anxiety and to improve sleep quality. Meta Boost – a fat-burning supplement used to lose excess body fat, to gain lean mass and also slows down metabolism. New launched supplements are safe and made with 100% natural and plant-based product.
Restrains:
However, high cost of superfoods restrain the Superfoods market growth. Growing competition from other health items like probiotics, prebiotics, creatine & whey protein supplements hampered the Superfoods market growth.
Superfoods Market Segmentation
Superfoods Market is segmented based on Type, Application, Distribution Channel and Region.
Type Insight
On the basis of Type, Superfoods Market is segmented into Vegetables, Meats, Seeds, Fruits, Grains, Herbs & Roots, and Others. Fruits type segment is expected to dominate the market growth. Rich in nutrients, easy availability, lower price and easy consumption of fruits has boost the segment growth.
Application Insights
On the basis of Application, Superfoods Market is segmented into Dietary Supplements, Food & Beverages, Bakery & Confectionary, and Others. Food & Beverage application segment is expected to dominate the market growth due to growing population and rising food & beverage industries to fulfill need of an individual.
Distribution Channel Insights
On the basis of Distribution Channel, Superfoods Market is segmented into Specialty Stores, Convenience Stores, Hypermarkets/Supermarkets, Online Stores and Others. Hypermarkets/Supermarkets is expected to dominate the target market growth due to availability of all daily use products under one roof.
Regional Insights:
On region the Superfoods Market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The North America market is estimated to witness a significantly high revenue share over the forecast period. Moreover, rising popularity of superfoods among consumers, high disposable income, technological innovation, favorable climatic conditions & well-educated farmers, presence of major key players and new product launch is anticipated to increase demand for Superfoods in the region.
Europe market is estimated to witness a significantly fastest growth over the forecast period due to presence of large number of manufacturing companies processing plant-based and food products to supplements and superfood drinks in the region.
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Attribute |
Details |
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Base year for estimation |
2023 |
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Forecast period |
2024 – 2034 |
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Market representation |
Revenue in USD Billion & CAGR from 2024 to 2034 |
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Market Segmentation |
By Type - Vegetables, Meats, Seeds, Fruits, Grains, Herbs & Roots, and Others By Application - Dietary Supplements, Food & Beverages, Bakery & Confectionary, and Others By Distribution Channel - Specialty Stores, Convenience Stores, Hypermarkets/Supermarkets, Online Stores and Others |
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Regional scope |
North America - U.S., Canada Europe - UK, Germany, Spain, France, Italy, Russia, Rest of Europe Asia Pacific - Japan, India, China, South Korea, Australia, Rest of Asia-Pacific Latin America - Brazil, Mexico, Argentina, Rest of Latin America Middle East & Africa - South Africa, Saudi Arabia, UAE, Rest of Middle East & Africa |
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Report coverage |
Revenue forecast, company share, competitive landscape, growth factors, and trends |
Segments Covered in the Report:
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2022 to 2032. For the purpose of this study, has segmented the Superfoods Market report based on Type, Application, Distribution Channel and Region.
Superfoods Market, By Type:
- Vegetables
- Meats
- Seeds
- Fruits
- Grains
- Herbs & Roots
- Others
Superfoods Market, By Application:
- Dietary Supplements
- Food & Beverages
- Bakery & Confectionary
- Others
Superfoods Market, By Distribution Channel:
- Specialty Stores
- Convenience Stores
- Hypermarkets/Supermarkets
- Online Stores
- Others
Superfoods Market, By Region:
- North America
- Middle East & Africa
-
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
-
- Latin America
-
- Brazil
- Mexico
- Rest of Latin America
-
- Asia Pacific
-
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
-
- Europe
-
- Germany
- UK
- France
- Russia
- Italy
- Rest of Europe
-
-
- U.S.
- Canada
- Middle East & Africa
Superfoods Market Key Players
The key players operating the Superfoods Market includes, Nutiva, The Green Labs LLC., Archer Daniels Midland, Ocean Spray, Creative Natures Superfoods, Nature Superfoods LLP., The Superfood Company, Suncore Foods Inc., Del Monte Pacific Group, Supernutrients and others.
Superfoods Market Key Issues Addressed
Recent Development:
- In January 2023, WOW Life Science launched new Peanut Butter infused with Superfoods, and power packed with nutrients and proteins. New launched product is introduced with two variants, one with “Sattu” (roasted chana powder, other with “Super Seeds” (pumpkin, chia, sunflower, watermelon).
- In March 2023, Eatopia launched newest Superfood products with Millet Puffs at Gulfoof Exhibition in Dubai in partnership with Agricultural and Processed Food Products Export Development Authority (APEDA) which is an Indian Aapex-Export Trade Promotion Active government body that promotes India as “supplier of choice”.
- In March 2022, PANGAIA launched plant-based superfoods bar “PANGAIA Super Super Bar” combined with natural superfood ingredients with gluten-free, high-fiber, and nutrient dense. New launched bar includes, Goji Berry – a highly nutrient dense fruit with source of vitamins, iron and minerals. Prickly Pear – a fruit and vegetable with excellent source of micronutrients.
- In August 2022, Supreem Pharma launched new ‘Supreem Super Foods” in Delhi NCR Region. New launched brand are produced under the brands “Normalife” and “Normahealth”. The company invested in Delhi warehouse which serves entire North Indian market.
Superfoods Market Company Profile
- Nutiva*
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
- The Green Labs LLC.
- Archer Daniels Midland
- Ocean Spray
- Creative Natures Superfoods
- Nature Superfoods LLP.
- The Superfood Company
- Suncore Foods Inc.
- Del Monte Pacific Group
- Supernutrients
“*” marked represents similar segmentation in other categories in the respective section
Superfoods Market Table of Contents
- Research Objective and Assumption
- Preface
- Research Objectives
- Study Scope
- Years Considered for the study
- Assumptions
- Abbreviations
- Research Methodology
- Research data
- Primary Data
- Primary Interviews
- Primary Breakdown
- Key data from Primary Sources
- Key Thickness Insights
- Secondary Data
- Major Secondary Sources
- Secondary Sources
- Market Estimation
- Top-Down Approach
- Approach for estimating Market Share by Top-Down Analysis (Supply Side)
- Bottom-Up Approach
- Approach for estimating market share by Bottom-up Analysis (Demand Side)
- Market Breakdown and Data Triangulation
- Research Assumptions
- Market Preview
- Executive Summary
- Key Findings—Global Outlook for medical carts Strategies
- Key Questions this Study will Answer
- Market Snippet, By Type
- Market Snippet, By Application
- Market Snippet, By Distribution Channel
- Market Snippet, By Region
- Opportunity Map Analysis
- Executive Summary—3 Big Predictions
- Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
- Drivers
- Restrains
- Market Opportunities
- Market Trends
- DR Impact Analysis
- PEST Analysis
- Porter’s Five Forces Analysis
- Opportunity Orbit
- Market Investment Feasibility Index
- Macroeconomic Factor Analysis
- Market Dynamics
- Market Segmentation, By Type
- Overview
- Market Value and Forecast (US$ Bn), and Share Analysis (%), 2024 – 2034
- Y-o-Y Growth Analysis (%), 2024 – 2034
- Segment Trends
- Vegetables
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Meats
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Seeds
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Fruits
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Grains
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Herbs & Roots
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Others
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Overview
- Market Segmentation, By Application, 2024 – 2034, (US$ Bn)
- Overview
- Market Value and Forecast (US$ Bn), and Share Analysis (%), 2024 – 2034
- Y-o-Y Growth Analysis (%), 2024 – 2034
- Segment Trends
- Dietary Supplements
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Food & Beverages
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Bakery & Confectionary
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Others
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Overview
- Market Segmentation, By Distribution Channel, 2024 – 2034, (US$ Bn)
- Overview
- Market Value and Forecast (US$ Bn), and Share Analysis (%), 2024 – 2034
- Y-o-Y Growth Analysis (%), 2024 – 2034
- Segment Trends
- Specialty Stores
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Convenience Stores
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Hypermarkets/Supermarkets
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Online Stores
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Others
- Overview
- Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2024 – 2034
- Overview
- Global market, By Region, 2024 – 2034, (US$ Bn)
- Overview
- Market Value and Forecast (US$ Bn), and Share Analysis (%), 2024 – 2034
- Y-o-Y Growth Analysis (%), 2024 – 2034
- Regional Trends
- North America
- Market Size and Forecast (US$ Bn), By Type, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Application, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Distribution Channel, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Country, 2024 – 2034
- U.S.
- Canada
- Europe
- Market Size and Forecast (US$ Bn), By Type, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Application, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Distribution Channel, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Country, 2024 – 2034
- UK
- France
- Germany
- Russia
- Italy
- Rest of Europe
- Asia Pacific
- Market Size and Forecast (US$ Bn), By Type, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Application, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Distribution Channel, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Country, 2024 – 2034
- India
- Japan
- South Korea
- China
- Rest of Asia Pacific
- Latin America
- Market Size and Forecast (US$ Bn), By Type, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Application, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Distribution Channel, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Country, 2024 – 2034
- Brazil
- Mexico
- Rest of Latin America
- Middle East & Africa
- Market Size and Forecast (US$ Bn), By Type, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Application, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Distribution Channel, 2024 – 2034
- Market Size and Forecast (US$ Bn), By Country, 2024 – 2034
- GCC
- Israel
- South Africa
- Rest of Middle East
- Overview
- Competitive Landscape
- Heat Map Analysis
- Market Presence and Specificity Analysis
- Company Profiles
- Nutiva
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
- The Green Labs LLC.
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
- Archer Daniels Midland
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
- Ocean Spray
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
- Creative Natures Superfoods
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
- Nature Superfoods LLP.
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
- The Superfood Company
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
- Suncore Foods Inc.
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
- Del Monte Pacific Group
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
- Supernutrients
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
- The Last Word
- Future Impact
- About Us
- Contact
FAQs
The Superfoods Market is segmented into Type, Application, Distribution Channel and Region.
Superfoods Market is driven by factors like growing implementation of superfoods in dietary supplements.
By region, the Superfoods market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The North America market is estimated to witness a significantly high revenue share over the forecast period.
The key players operating the Superfoods Market includes, Nutiva, The Green Labs LLC., Archer Daniels Midland, Ocean Spray, Creative Natures Superfoods, Nature Superfoods LLP., The Superfood Company, Suncore Foods Inc., Del Monte Pacific Group, Supernutrients and others.