Global Online Beauty And Personal Care Products Market Overview
Beauty and personal care products are applicable for external applications to reduce symptoms involving pimples, wrinkles, under-eye dark circles, etc. Shower gels, hair conditioners, personal hygiene products, styling gadgets, etc. are usually purchased beauty and personal care products on numerous online platforms. Buying beauty and personal care products on online platforms has witnessed substantial popularity and traction owing to the rising number of customers preferring to buy products on e-commerce websites, particularly millennial shoppers. The global online beauty and personal care products market accounted for US$ 35.32 billion in 2019 and is estimated to be US$ 238.5 billion by 2029 and is anticipated to register a CAGR of 21.3%.
Impact of Covid-19 pandemic on market
The beauty products industry has observed a decline in its market due to the outbreak of Covid 19 pandemic. Brands are also focusing on expanding their supply chains in terms of increasing their E-commerce channel along with providing at-home wellness products, which are highly suited in this volatile business environment. This report will quantify the impact of this pandemic on the beauty and personal care products market.
Global Online Beauty And Personal Care Products Market Dynamics
Rapid growth in internet technology and access to smart devices
Quick and easy access to several online shopping sites through phones and PCs and the presence of popular beauty & personal care brands is boosting the target market growth globally. Secured online payments, easy navigation, customer support, user-friendly website designs, and easy return policy are some of the key factors projected to boost the global market growth.
A large number of large-scale and small-scale vendors
Prominent vendors are focusing on launching products including ingredients derived from organic and natural sources to strengthen their revenue generation. The growing scope of the espousal of m-commerce (mobile-commerce) and network marketing is anticipated to be helpful for these market players in the coming years. Furthermore, manufacturers are focusing on opening new retail outlets to expand their distribution channels, vast geographic presence, production facilities, and increase their earnings.
Global Online Beauty And Personal Care Products Market Segmentation
The global online beauty and personal care products market is segmented based on product type and region.
On the basis of product type, the global online beauty and personal care products market is segmented into skincare, haircare, oral hygiene, bath and shower, color cosmetics, male grooming products, fragrances & deodorants, sun care products, baby and childcare products, and depilatory products.
Regional Insights:
In the region, the global online beauty and personal care products market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The Asia Pacific estimated for the highest share in the market in 2018, which is mainly driven by increased demand for fragrances and colored cosmetics coupled with the presence of new brands, and consumer experimentation with new products. Rising adoption of anti-aging cosmetics and specific products such as skin lightening products across different age groups are expected to propel the expansion of the market in this region. Additionally, due to their unique properties, regional brands are also gaining popularity. Latin America is a significantly attractive market for online beauty and personal care and its share is projected to grow throughout the forecast period.
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Attribute |
Details |
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The base year for estimation |
2019 |
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Forecast period |
2019 – 2029 |
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Market representation |
Revenue in USD Million & CAGR from 2019 – 2029 |
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Market Segmentation |
By Product Type- Skincare, Haircare, Oral Hygiene, Bath and Shower, Color Cosmetics, Male Grooming Products, Fragrances & Deodorants, Sun Care Products, Baby and Childcare Products, and Depilatory Products |
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Regional scope |
North America - U.S., Canada Europe - UK, Germany, Spain, France, Italy, Russia, Rest of Europe Asia Pacific - Japan, India, China, South Korea, Australia, Rest of Asia-Pacific Latin America - Brazil, Mexico, Argentina, Rest of Latin America Middle East & Africa - South Africa, Saudi Arabia, UAE, Rest of Middle East & Africa |
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Report coverage |
Revenue forecast, company share, competitive landscape, growth factors, and trends |
Segments Covered in the Report:
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2019 to 2029. For the purpose of this study, has segmented the global online beauty and personal care products market report based on product type and region.
Global Online Beauty and Personal Care Products Market, By Product Type:
- Skincare
- Haircare
- Oral Hygiene
- Bath and Shower
- Color Cosmetics
- Male Grooming Products
- Fragrances & Deodorants
- Sun Care Products
- Baby and Childcare Products
- Depilatory Products
Global Online Beauty and Personal Care Products Market, By Region:
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- North America
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- U.S.
- Canada
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- Europe
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- Germany
- UK
- France
- Russia
- Italy
- Rest of Europe
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- Asia Pacific
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- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
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- Latin America
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- Brazil
- Mexico
- Rest of Latin America
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- Middle East & Africa
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- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
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- North America
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Global Online Beauty And Personal Care Products Market Key Players
The key players operating in the global online beauty and personal care products market include L’Oréal, Revlon, Inc., Unilever, Procter & Gamble Company (P&G), CHANEL, SHISEIDO, AVON, Estée Lauder, Johnson & Johnson, and AmorePacific Corporation. The global market is extremely economical with the presence of a large number of large-scale and small-scale vendors who compete with each other in terms of product differentiation, innovation, prices, quality, brand promotion, and distribution. For instance, in May 2019, Amorepacific Group (Amorepacific), the biggest global beauty company headquartered in Korea, announced the launch of Etude House in India. The brand is set to make its debut in the Indian market entirely through beauty retailer Nykaa. At present, Etude House has a market presence in more than 10 countries including the Middle East, East Asia, and ASEAN. Etude House has been recognized globally by beauty enthusiasts for its playful and trend-setting approach, capturing the attention of millennial consumers. While offering the brand's bestsellers such as The Dear Darling Water Gel Tint and Play Color Eyes eyeshadow.
Global Online Beauty And Personal Care Products Market Company Profile
- L’Oréal
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
- Revlon, Inc.
- Unilever
- Procter & Gamble Company (P&G)
- CHANEL
- SHISEIDO
- AVON
- Estée Lauder
- Johnson & Johnson
- AmorePacific Corporation
“*” marked represents similar segmentation in other categories in the respective section
Global Online Beauty And Personal Care Products Market Table of Contents
- Research Objective and Assumption
- Preface
- Research Objectives
- Study Scope
- Years Considered for the study
- Assumptions
- Abbreviations
- Research Methodology
- Research data
- Primary Data
- Primary Interviews
- Primary Breakdown
- Key data from Primary Sources
- Key Thickness Insights
- Secondary Data
- Major Secondary Sources
- Secondary Sources
- Market Estimation
- Top-Down Approach
- Approach for estimating Market Share by Top-Down Analysis (Supply Side)
- Bottom-Up Approach
- Approach for estimating market share by Bottom-up Analysis (Demand Side)
- Market Breakdown and Data Triangulation
- Research Assumptions
- Market Purview
- Executive Summary
- Key Findings—Global Outlook for Online Beauty and Personal Care Products Strategies
- Key Questions this Study will Answer
- Market Snippet, By Product Type
- Market Snippet, By Region
- Opportunity Map Analysis
- Executive Summary—3 Big Predictions
- Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
- Drivers
- Restraints
- Market Opportunities
- Market Trends
- DR Impact Analysis
- PEST Analysis
- Porter’s Five Forces Analysis
- Opportunity Orbit
- Market Investment Feasibility Index
- Macroeconomic Factor Analysis
- Market Dynamics
- Global Online Beauty and Personal Care Products Market, By Product Type, 2019 – 2029, (US$ Mn)
- Overview
- Market Value and Forecast (US$ Mn), and Share Analysis (%), 2019 – 2029
- Y-o-Y Growth Analysis (%), 2019 – 2029
- Segment Trends
- Skincare
- Overview
- Market Size and Forecast (US$ Mn), and Y-o-Y Growth (%), 2019 – 2029
- Haircare
- Overview
- Market Size and Forecast (US$ Mn), and Y-o-Y Growth (%), 2019 – 2029
- Oral Hygiene
- Overview
- Market Size and Forecast (US$ Mn), and Y-o-Y Growth (%), 2019 – 2029
- Bath and Shower
- Overview
- Market Size and Forecast (US$ Mn), and Y-o-Y Growth (%), 2019 – 2029
- Color Cosmetics
- Overview
- Market Size and Forecast (US$ Mn), and Y-o-Y Growth (%), 2019 – 2029
- Male Grooming Products
- Overview
- Market Size and Forecast (US$ Mn), and Y-o-Y Growth (%), 2019 – 2029
- Fragrances & Deodorants
- Overview
- Market Size and Forecast (US$ Mn), and Y-o-Y Growth (%), 2019 – 2029
- Sun Care Products
- Overview
- Market Size and Forecast (US$ Mn), and Y-o-Y Growth (%), 2019 – 2029
- Baby and Childcare Products
- Overview
- Market Size and Forecast (US$ Mn), and Y-o-Y Growth (%), 2019 – 2029
- Depilatory Products
- Overview
- Market Size and Forecast (US$ Mn), and Y-o-Y Growth (%), 2019 – 2029
- Overview
- Global Online Beauty and Personal Care Products Market, By Region, 2019 – 2029, (US$ Mn)
- Overview
- Market Value and Forecast (US$ Mn), and Share Analysis (%), 2019 – 2029
- Y-o-Y Growth Analysis (%), 2019 – 2029
- Regional Trends
- North America
- Market Size and Forecast (US$ Mn), By Product Type, 2019 – 2029
- Market Size and Forecast (US$ Mn), By Country, 2019 – 2029
- U.S.
- Canada
- Europe
- Market Size and Forecast (US$ Mn), By Product Type, 2019 – 2029
- Market Size and Forecast (US$ Mn), By Country, 2019 – 2029
- Germany
- UK
- France
- Russia
- Italy
- Rest of Europe
- Asia Pacific
- Market Size and Forecast (US$ Mn), By Product Type, 2019 – 2029
- Market Size and Forecast (US$ Mn), By Country, 2019 – 2029
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
- Latin America
- Market Size and Forecast (US$ Mn), By Product Type, 2019 – 2029
- Market Size and Forecast (US$ Mn), By Country, 2019 – 2029
- Brazil
- Mexico
- Rest of Latin America
- Middle East & Africa
- Market Size and Forecast (US$ Mn), By Product Type, 2019 – 2029
- Market Size and Forecast (US$ Mn), By Country, 2019 – 2029
- GCC
- Israel
- South Africa
- Rest of Middle East
- Overview
- Competitive Landscape
- Heat Map Analysis
- Market Presence and Specificity Analysis
- Company Profiles
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- L’Oréal
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Overview
- Business Strategies
- Revlon, Inc.
- Unilever
- Procter & Gamble Company (P&G)
- CHANEL
- SHISEIDO
- AVON
- Estée Lauder
- Johnson & Johnson
- AmorePacific Corporation
- L’Oréal
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- The Last Word
- Future Impact
- About Us
- Contact
FAQs
The Global Online Beauty and Personal Care Products market is segmented into basis of product types and regions.
Quick and easy access to several online shopping sites through phones and PCs and the presence of popular beauty & personal care brands is boosting the target market growth globally.
By region, Asia Pacific estimated for the highest share in the market in 2018, which is mainly driven by increased demand for fragrances and colored cosmetics coupled with the presence of new brands, and consumer experimentation with new products.
The Key players operating in the global Online Beauty and Personal Care Products market include L’Oréal, Revlon, Inc., Unilever, Procter & Gamble Company (P&G), CHANEL, SHISEIDO, AVON, Estée Lauder, Johnson & Johnson, and AmorePacific Corporation.