Udder Health Market Size, Share, By Product [(Pharmaceutical (Antibiotics, Intramammary Infusions, Nutritional Supplements and Others), and Devices (Monitoring Systems, Quick Analyzers, and Others)], By Animal Type (Dairy Cows, Buffaloes, Goats, Sheep, and Other Dairy Animals), By End User (Dairy Farms, Veterinary Clinics, Animal Welfare Organizations, and Others), and By Region - Trends, Analysis, and Forecast till 2034

• In 2023, Udder Health market was estimated to be worth USD 1.9 Billion.
• By 2034, the target market is expected to grow to USD 4.1 Billion.
• Target market is expanding at a CAGR of 6.1%

Market Overview:

Udder Health Market is experiencing significant growth which is driven by rising focus on dairy herd health, productivity and also milk quality. As dairy farming intensifies globally the udder health management has become a top priority which is given its direct impact on milk yield and quality.  

Key Takeaways for Udder Health Market:

• Europe held the largest share of the market in 2024.
• Asia Pacific is projected to be the fastest-growing market in the coming years.
• By Product, the Pharmaceutical segment accounted for the largest share of the Udder Health market in 2024.
• There is a growing consumer preference for high-quality dairy products from healthy cows
• By Animal Type, the Dairy Cows segment dominated the market globally in 2024.

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Key Drivers of Target Market:

Increasing Prevalence of Mastitis:

Rising incidence of mastitis among dairy cows is a significant factor of the target market. Mastitis affects approximately 40.3% of cows leading to decreased milk production and quality which necessitates effective treatments and preventive measures.   

• For instance, in June 2024, CVS Farm has launched a new campaign to improve the role of farm vets in dairy cow mastitis decision-making, using culture and sensitivity testing. Targeting antibiotic therapy only when necessary, the project will enhance the use of diagnostic testing to guide management and treatment decisions. It is envisaged that the initiative would help prevent future antimicrobial resistance and decrease the systemic usage of antibiotics.

Growth in Precision Agriculture:

There is an increasing awareness among dairy farmers regarding the importance of udder health for milk quality and overall animal welfare. This awareness boosts investments in udder health products and practices.  

• For instance, according to recent studies by Elsevier B.V., Farmers and veterinarians would be more aware of the significance of udder health for milk production and, consequently, the sustainability of the dairy industry if they had a better understanding of the general state of udder health on dairy farms with an AMS, the relationship between SCC and milk production, and the relationship between UHP and year, season, and farm size.

Restrains:

Economic Factors in Developing Regions:

The ability of farmers to invest in udder health products is impacted by shifting economic situations in emerging nations, which restricts the growth of the target market.                 

• Counterbalance Statements: despite economic challenges the rising global demand for dairy products in developing regions motivates local farmers to prioritize udder health management as a means to improve milk production and quality further fuels target market growth.   

The market is segmented based on Product, Animal Type, and End User.

Product Insights:

On the basis of Product, Udder Health Market is segmented into Pharmaceutical (Antibiotics, Intramammary Infusions, Nutritional Supplements and Others), Devices (Monitoring Systems, Quick Analyzers, and Others). Pharmaceutical segment is anticipated to boost the target market growth as the high prevalence for this segment of udder related diseases in dairy animals which necessitates effective treatments.

Animal Type Insights:

The Udder Health market by Animal Type is segmented into Dairy Cows, Buffaloes, Goats, Sheep, and Other Dairy Animals. Since milk production is in high demand and udder health maintenance is essential to ensuring both quality and yield, dairy cows are predicted to dominate the target market growth.

End User Insights:

The Udder Health market by End User is segmented into Dairy farms, Veterinary clinics, Animal welfare organizations, and others. As dairy farmers increasingly use technologies like early detection tools and effective treatment to manage and prevent mastitis, it is expected that dairy farms increases the growth of the target market.     

Regional Insights

Europe: This region is anticipated to hold the largest share of target market due to several factors which includes significant technological advancements in managing dairy cattle udder health and strong government support. The increasing number of animal mastitis cases and focus on maintaining udder health for sustainable dairy production further boosts target market in this region.   

Asia Pacific: This region is also expected to boost the target market growth as it is driven by rising dairy production and consumption particularly in countries like India and also China. Increased awareness among farmers about udder health management and the economic benefits of preventing udder diseases are contributing to this rapid demand for udder health products.    

Udder Health Market Report Scope:

Segments Covered in the Report:

This report forecasts revenue growth at global, regional, and country levels, analyzing industry trends and opportunities across sub-segments from 2024 to 2034. It segments the market by Product, Animal Type, and End User, and Region.

Segmentation:

By Product:

• Pharmaceutical

• Antibiotics
• Intramammary Infusions
• Nutritional Supplements
• Others

• Devices

• Monitoring Systems
• Quick Analyzers
• Others

By Animal Type:

• Dairy Cows
• Buffaloes
• Goats
• Sheep
• Other Dairy Animals

By End User:

• Dairy Farms
• Veterinary Clinics
• Animal Welfare Organizations
• Others

By Region:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Russia
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • Israel
  • South Africa
  • Rest of Middle East & Africa

The key players operating in the Udder Health Market include Vetoquinol S.A., Zoetis Inc., Merck & Co., Inc., Virbac, Ecolab, Boehringer Ingelheim GmbH, Elanco Animal Health Incorporated, DeLaval, Orffa, AHV International, Boumatic LLC, GEA Group Aktiengesellschaft, G Shepherd Animal Health, Ceva Sante Animale, Albert Kerbl GmbH, Ambic Equipment Limited, Koru Diagnostics Ltd., and Draminski S.A.

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• In November 2024, In a new and inspiring initiative, leading Adelaide Hills cheesemakers Udder Delights have created a special new cheese with the aim of raising funds for the health and wellbeing of farmers and agricultural industry workers. With 20 cents of every sale going to the National Centre for Farmer Health, which supports farming communities by training the next generation, increasing the capacity of the rural health and agriculture workforce, creating farmer-focused resources and health check programs, and offering support in difficult situations, their new Udder Delights Double Cream Brie is now available for purchase at Coles and a few other retailers across the country.
• In September 2024, UK-based premium milkshake brand Shaken Udder launched a new White Chocolate flavor as part of its growing Protein Range. This new variant will hit the shelves of selected Sainsbury’s stores on 23 September and is already available in select Tesco locations.
• In April 2024, Vetoquinol provides farmers and vets with smart technology to achieve healthier herds and better outcomes. Sean Riches, Product & Solutions manager at Vetoquinol, talks about how farmers and veterinarians can collaborate more effectively and make better decisions that enhance animal welfare, farm production, and profitability if they have access to the appropriate tools and information.
• In March 2024, Everest Instruments launched the third groundbreaking product that is the Somatic Cell Analyser, a cutting-edge solution for detecting and counting somatic cells in raw milk, serving as a vital indicator of milk quality and animal udder health.
• In March 2022, Scientists of the National Dairy Research Institute (NDRI), today launched a new innovative technology for rapid detection of clinical and sub-clinical mastitis in dairy animals. This cutting-edge technology was introduced by NDRI Director Dr. MS Chauhan, who stated that it was the result of a cooperative research initiative between the NDRI and IIT-Delhi. Together with their team members, Dr. Ravikrishnan Elangovan of IIT-Delhi and Dr. Naresh Kumar of NDRI put a lot of effort into this study.
• In November 2021, as part of bringing a new teat sealant, Cepralock, MSD Animal Health have launched a new udder health video series to raise awareness about the correct procedure when drying-off cows, ahead of the upcoming dry cow season. Famous veterinary expert Tommy Heffernan, sometimes known as Tommy the vet, is featured in the video series and offers a wealth of helpful hints, strategies, and counsel to help farmers prepare for a productive dry-cow season.

Analyst View:

The market for udder health is expected to increase steadily as the dairy sector places a greater emphasis on milk quality, productivity as well as animal welfare, with improvements in therapy, diagnostic technologies and preventative care at the cutting-edge, where further the target market is become increasingly competitive.

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Dairy Herd Management Market
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• Vetoquinol S.A.
• Zoetis Inc.
• Merck & Co., Inc.
• Virbac
• Ecolab
• Boehringer Ingelheim GmbH
• Elanco
• DeLaval
• Orffa
• AHV International
• Boumatic LLC
• GEA Group Aktiengesellschaft
• G Shepherd Animal Health
• Ceva Sante Animale
• Albert Kerbl GmbH
• Ambic Equipment Limited
• Koru Diagnostics Ltd.
• Draminski S.A.