Pink Himalayan Salt Market By Type (Iodized and Non-Iodized ), By Application (Food & Beverages, Salt Lamps, Bath Salts, Gourmet Salts and Others), By Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online and Others) and By Region - Market Trends, Analysis, and Forecast till 2030

Pink Himalayan Salt Market estimated to be USD 13 Billion by 2025 and is anticipated to register a CAGR of 4.1%.

Pink Himalayan salt is extracted from the Khewra Salt Mine, which is located near the Himalayas of Punjab in Pakistan. This mine is largest and oldest salt mines in the world. The pink Himalayan salt harvested from Khewra salt mine is believed to be formed millions of years ago from the evaporation of ancient bodies of water. The salt can be extracted from hand and minimally processed to yield an unrefined product that is free from additives and thought to be natural than table salt. Like table salt, pink Himalayan salt is mostly comprised of sodium chloride. However, the natural harvesting process allows pink Himalayan salt to possess many other minerals and trace elements that lacks in any regular table salt. Some researcher’s estimate, it may contain up to 84 different minerals and trace elements. Furthermore, it’s very minerals, especially iron, that give it its characteristic pink color.

Growing popularity of natural or organic food products

Rising wave of westernization and increasing popularity of natural or organic food are the major key factor of pink Himalayan salt market Pink Himalayan salts industry share high market demand from bakery & confectionary, meat processing, and sauces & savories segments. Texture & flavor enhancement, better solubility, and presence of mineral are key properties that stimulates product market demand. According to Food and Drug Research (FDR) guidelines, salt usage should not exceed 0.01% of potassium iodine. In addition, World Health Organization (WHO) also states that the limit of saline intake should be reduced around 30% by 2025. These all factors will favor Pink Himalayan salt market demand.

Pink Himalayan salt cost is higher than the conventional salt

The logistics cost of the product is higher than conventional salt because it require proper transportation and handling. Pink Himalayan salts availability is limited for small-scale production. The processing, harvesting, labeling and merchandising is higher as a result product prices are significantly more than conventional salt.

The global pink Himalayan salt market is segmented based on type, application, distribution channel and region.

On the basis of type, the Global Pink Himalayan Salt Market is segmented into Iodized and Unionized. By Application, the market is segmented in Food & Beverages, Salt Lamps, Bath Salts, Gourmet Salts and Others. By Distribution Channel, the Global Pink Himalayan Salt Market is segmented into Supermarkets and Hypermarkets, Specialty Stores, Online and Others. By region, the Global Pink Himalayan Salt Market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

Regional Insights:

On region the Global Pink Himalayan Salt Market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The market for Himalayan Pink Salt has significant growth in the Middle East, due to growing concern regarding multiple health and skin benefits among the consumers. The increasing incidence of mineral deficiency-related diseases and hypertension in the United Arab Emirates has also boosted the sales in the category, owing to its vivid mineral profile. Primary consumer demographic are millennials, who got influenced by global health and wellness trends. Additionally, Himalayan pink salt mixed with water is widely used as a natural electrolyte solution, but due to harsh, humid, hot weather conditions this is rapidly decreasing in Middle East region.

Segments Covered in the Report:

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2019 to 2029. For the purpose of this study, has segmented the Global Pink Himalayan Salt Market report based on product, site of collection, application, and region.

Global Pink Himalayan Salt Market, By Region:

• North America
  • Middle East & Africa
    • GCC
    • Israel
    • South Africa
    • Rest of Middle East & Africa
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia Pacific
  • Europe
    • Germany
    • UK
    • France
    • Russia
    • Italy
    • Rest of Europe
  • U.S.
  • Canada

The key players operating in the Global Pink Himalayan Salt Market includes Cargill, McCormick & Company, Cellar Salt, Mason’s Market, Blue Apron, SaltWorks, San Francisco Sal, Maldon Crystal Salt Company Limited, Pyramid Sal. Major players, like McCormick & Company, are investing more on R&D. Players are not only depending on product innovation but also focusing light on packaging innovation to attract the consumers. In developing new products, manufacturers are focusing more on consumer wariness and trends about choosing products that will be suitable for their healthy lifestyle choices. Thus, players are launching products with international standards and certifications, such as Organic and Koshe.

• Hindustan lever Pvt. Ltd.
• Cargill
• Cellar Salt
• Mason’s Market
• Blue Apron
• SaltWorks
• San Francisco Salt
• Maldon Crystal Salt Company Limited
• Pyramid Sal
• McCormick & Company