Sexual Wellness Market By Product Type (Sex Toys, Condoms, Exotic Lingerie, Sexual Lubricants, and Others), By Distribution Channel (Retail and Online), and By Region - Trends, Analysis and Forecast till 2030

Sexual Wellness Market accounted for USD 77701.28 Billion in 2020 and is estimated to be USD 118395.7 Billion by 2030 and is anticipated to register a CAGR of 4.3%.

Sexual wellness approaches sexual health and boosts well-being related to human sexuality. Sexual wellness products focus on improving sexual experience among end-users. It keeps checking on their sexual health. These products involve sexual lubricants, condoms, sex toys, sensual lingerie, exotic costumes, herbal supplements, and other allied products. They are also known to induce an element of adventure and to enhance sexual pleasure during sexual intercourses. From Lubricants to fertility kits, these products are designed to be safe, enhance sexual experiences, and embrace self-care and safe-sex practices. It is a big part of life. This involves physical, mental, emotional, and social health. Having good sexual health means you are well informed, careful, and respectful to yourself and others.

Rising concern of personal hygiene

The increasing concern of personal hygiene and growing acceptance of sexual exploration and acceptance of Lesbian, Gay, Bisexual, and Transgender (LGBT) community are driving the global sexual wellness market growth globally. Also, individuals are shifting their preferences towards organized market owing to the convenience of buying through e-commerce stores that led to the growth of online stores. Moreover, WIFI-enabled sex toys which are manufactured in Europe and the U.S. which has led to boost the growth of the target market. Market players are focusing on effective advertising strategies such as Orient Industry which are focusing on offering replicas of a lifelike woman which in turn is expected to drive the growth of the global market over the forecast period. Furthermore, the increasing internet facility is making online stores the fastest-growing distribution channel in the global sexual wellness market. For instance, online retail platforms like Amazon, Topco Sales, eBay, Love honey, and Ann Summers launched a comparative analysis of various brands and categories of sexual lubricants and to attract a larger consumer sex toys base.

However, the lack of sex-positive awareness and education is one of the biggest factors restraining the growth of the target market

The global sexual wellness market is segmented based on product type, distribution channel, and region.

Based on product type, the global sexual wellness market is segmented into sex toys, condoms, exotic lingerie, sexual lubricants, and others. Based on the distribution channel, the global market is classified into retail and online.

Regional Insights

The global sexual wellness market accounted for US$ 77701.28 billion in 2020 and is estimated to be US$ 118395.7 billion by 2030 and is anticipated to register a CAGR of 4.3%. On region the global sexual wellness market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. In 2017, Asia-pacific acquired the major share in the global sexual wellness market. Increasing proliferation and demand for sexual wellness products like condoms and sex toys via online websites in China, Japan, India, and South Korea is likely to boost the growth of the target market in Asia-pacific.

Report Scope:

Segments Covered in the Report:

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2020 to 2030. For the purpose of this study, has segmented the global sexual wellness market report based on product type, distribution channel, and region.

Global Sexual Wellness Market, By Region:

• • • North America
      • • U.S.
        • Canada
    • Europe
      • • Germany
        • UK
        • France
        • Russia
        • Italy
        • Rest of Europe
    • Asia Pacific
      • • China
        • India
        • Japan
        • South Korea
        • Rest of Asia Pacific
    • Latin America
      • • Brazil
        • Mexico
        • Rest of Latin America
    • Middle East & Africa
      • • GCC
        • Israel
        • South Africa
        • Rest of Middle East & Africa

The key players operating in the global sexual wellness market includes Lifestyles, Church & Dwight, Diamond Products, Reckitt Benckiser Group, Beate Uhse, Beijing Aimer, Bijoux Indiscrets, BILLY BOY, BioFilm, BMS Factory. Prominent players operating in the target market are focusing on strategic partnerships as well as the launching of the products to gain a competitive edge in the target market.

• Lifestyles
• Church & Dwight
• Diamond Products
• Reckitt Benckiser Grp
• Beate Uhse
• Beijing Aimer
• Bijoux Indiscrets
• BILLY BOY
• BioFilm
• BMS Factory