Nail Polish Market Size, Share, By Product Type (Regular Nail Polish, Gel Nail Polish, Acrylic Nail Polish, Breathable Nail Polish, Others (Peel-Off Nail Polish)) By Finish Type [(Matte Finish, Glossy Finish, Shimmer/Metallic Finish, Glitter Finish, and Others, (Satin Finish)], By Distribution Channel (Online and Offline), and By Region - Trends, Analysis, and Forecast till 2034

Report Code: PMI52119 | Publish Date: March 2024 | No. of Pages: 180

Global Nail Polish Market By Overview

  • In 2023, Nail Polish market was estimated to be worth USD 16.30 Billion.
  • By 2034, the target market is expected to grow to USD 30.6 Billion.
  • Target market is expanding at a CAGR of 7.0%

Market Overview:

Art, changing fashion patterns, and consumers' growing awareness of their own hygiene all contribute to the nail polish industry's ongoing expansion. Technological advances in strong, quick-to-dry, and environmentally conscious building supplies have improved the range of goods available and attracted an increasing number of buyers. To expand consumer understanding and reach, developers and digital trading systems attempt to attract more users. The rising demand for ecologically friendly and vegan nail paint options is indicative of an overall movement in the cosmetics industry towards sustainability.

Key Takeaways:

  • The Middle East & Africa is expected to fastest-growing during the Forecast period.
  • Asia-Pacific is projected to be the dominate market in the coming years.
  • By Product, Nail Polish continues to dominate the market due to ease of application and affordability.
  • Asia-Pacific: Expected to grow significantly due to growing disposable incomes, changing beauty standards, and a growing youth population.

Nail Polish Market Report

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Global Nail Polish Market By Drivers & Restraints

Key Drivers of Target Market:

Increasing Beauty Consciousness and Personal Grooming Trends:

One of the primary factors is the increasing consumer recognition of beauty and private attention, particularly in developing nations. Furthermore, nail design trends have been driven by the internet and aesthetic trends, increasing the daily usage of nails together with associated items.

  • For instance, in August 2024, partnership between the global health and Wellness Company XWell and Clockwork is launching AI-powered robotic manicures in select XpresSpa airport locations in the United States.

Restrains:

Health Concerns and Chemical Regulations:

In addition to formalin, toluene, and the chemical dibutyl phthalate (DBP), nail polishes often include dangerous components that are linked to and a variety of illnesses, such hormone abnormalities or irritation in the pores and skin. Growing consciousness of such fitness consequences has led to the adoption of more severe regulations, especially within areas that border Europe and North America, the fact that restrict the utilization of those chemicals.

  • Counterbalance Statements: In 2023, the European Union Several nail polish brands have been directly affected by the growing number of its laws on beauty goods and the inclusion of more compounds to its list of banned substances.

Opportunities:

Floating Solar Farms:

A growing number of health-conscious customers are driving up demand for cruelty-free, vegan, and natural nail paints. These products are made without toxic substances like formaldehyde, benzene, or the phthalate dibutyl (DBP), which have been associated with an array of illnesses.

  • For instance, in 2024, brands like Olive & June and Zoya reported that its organic lines of goods have increased substantially, with consumers preferring safer formulations over traditional ones. As a consequence, many prominent businesses have made public that they are going to releasing "clean" alternatives of their nail paints

Global Nail Polish Market By Segmentations & Regional Insights

The market is segmented based on Product, Finish Type, Distribution Channel and Region.

By Product

By Finish Type

By Distribution Channel

  • Regular Nail Polish
  • Gel Nail Polish
  • Acrylic Nail Polish
  • Breathable Nail Polish
  • Others
  • Peel-Off Nail Polish
  • Matte Finish
  • Glossy Finish
  • Shimmer/Metallic Finish
  • Glitter Finish
  • Other
  • Satin Finish
  • Online
  • Offline

Product Insights:

On the basis of Product, The most common class of nail goods are nail polishes, occasionally referred to as lacquers. These a solvent-based complete formulas are available in a wide range paint hues and textures, including as metallic, glossy, or matte. But the main drawback for acrylic nails is the speed with which they chip—compared to more current options like gel or powdery dip nails, they can break in as little as several days.

  • For Instance, Conventional nail polish is still an essential among consumers who want easy application and elimination, in spite of the rise of alternative nail remedies. Making money from the growing popularity of striking nail colors, companies such as OPI and Essie announced new seasonal assortments in 2024 that promoted neon colors and brightly colored finishes.

Finish Type Insights:

The most common and traditional form to nail polish is called a high-shine nail polish due to its glossy appearance. They appeal to users who want an organized, orderly look which can be reminiscent of well-done manicures. Because glossy coatings are flexible and appropriate for everyday use and occasions of distinction, they represent the biggest portion of the market.

Distribution Channel Insights:

Traditional shops such as drugstores, hypermarkets, supermarkets, and specialized cosmetics shops continue to direct nail polish distribution. But the growing popularity of e-commerce has significantly altered the way customer’s shop, with platforms on the internet increasing growing increasingly prevalent.

Regional Insights:

Middle East & Africa: Halal nail paints have grown increasingly common due to religious and cultural standards. Consumers in this area are looking for cosmetics that honor their cultural customs and values. a number of numerous renowned nail polish brands in the MEA area. Different nail polish marketplace-related events are planned for providing a venue for communication, product debuts, and technical insights of the international nail polish market while demonstrating an extensive array on nail art and care beauty services and products.

Asia Pacific: In 2023, Asia Pacific had a dominant share of the market of approximately 39%. Purchases of nail polish are projected to increase substantially in Asia Pacific all through the forecast time frame. Some of the region's largest nations, contributing disproportionately to its contribution to revenue, are China, India, and Japan.

Nail Polish Market Report Scope:

Attribute

Details

Market Size 2024

USD 16.5 Billion 

Projected Market Size 2034

USD 30.6 Billion

CAGR Growth Rate

7.0% (2024-2034)

Base year for estimation

2023

Forecast period

2024 – 2034

Market representation

Revenue in USD Billion & CAGR from 2024 to 2034

Regional scope

North America - U.S., Canada

Europe - UK, Germany, Spain, France, Italy, Russia, Rest of Europe

Asia Pacific - Japan, India, China, South Korea, Australia, Rest of Asia-Pacific

Latin America - Brazil, Mexico, Argentina, Rest of Latin America

Middle East & Africa - South Africa, Saudi Arabia, UAE, Rest of Middle East & Africa

Report coverage

Revenue forecast, company share, competitive landscape, growth factors, and trends

Segments Covered in the Report:

This report forecasts revenue growth at global, regional, and country levels, analyzing industry trends and opportunities across sub-segments from 2024 to 2034. It segments the market Product Type, Finish Type, Distribution Channel and Region.

Segmentation:

By Product Type:

  • Regular Nail Polish
  • Gel Nail Polish
  • Acrylic Nail Polish
  • Breathable Nail Polish
  • Others (Peel-Off Nail Polish)

By Finish Type:

  • Matte Finish
  • Glossy Finish
  • Shimmer/Metallic Finish
  • Glitter Finish
  • Others (Satin Finish)

By Distribution Channel:

  • Online
  • Offline

By Region:

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • UK
    • France
    • Russia
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East & Africa
    • GCC
    • Israel
    • South Africa
    • Rest of Middle East & Africa

Global Nail Polish Market By Competitive Landscape & Key Players

The key players operating in the Nail Polish Market include Coty, Inc., L'Oreal Group, Revlon Consumer Products LLC, Estee Lauder Companies, Inc., Shiseido Co., Ltd., Unilever, Wella International Operations Switzerland Sàrl (O.P.I.), ZOYA Nail Polish (Art of Beauty Inc.), butter LONDON, Ella+Mila, Inc., Shiseido, Sally Hansen, Cosnova GmbH (Essence), Cosmetique, China Glaze, Deborah Lippmann, Essie, Estee Lauder, ILNP, LVMH, OPI Infinite Shine, and Orly.

Nail Polish Market Key Players

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Global Nail Polish Market By Recent News

  • In September 2023, L’Oreal Group agreed to create a mutually beneficial relationship to jointly create cutting-edge and environmentally friendly beauty solutions by agreeing to provide a minority investment in China's Shinehigh Innovation, a cutting-edge biotech company.
  • In February 2023, Shiseido Co., Ltd., in Collaboration with Shoppers Stop Ltd.'s Global SS Beauty Brands has facilitated the introduction of NARS Cosmetics to the Indian market. The strategic initiative encompasses the establishment of 14 retail locations in New Delhi and Mumbai during 2023, in addition to the promotion of NARS products via Sephora outlets.

Analyst View:

The industry for Nail Polish is rapidly growing in the forecast period. The nail polish market in requirement of all regions. The fasted demanding market in the Middle East and Arica in upcoming year. The nail polish market is the demanded industry like India, china very vastly growing organization in forecast period.

More Related Reports

Nail Care Products Market
Intramedullary Nails Market
Skin Care Market
Halal Cosmetics Market
Vegan Beauty Products Market

Global Nail Polish Market By Company Profile

  • Coty, Inc.
  • L'Oreal Group
  • Revlon Consumer Products LLC
  • Estee Lauder Companies, Inc.
  • Shiseido Co., Ltd.
  • Unilever
  • Wella International Operations Switzerland Sàrl (O.P.I.)
  • ZOYA Nail Polish (Art of Beauty Inc.)
  • butter LONDON
  • Ella+Mila, Inc.
  • Shiseido
  • Sally Hansen
  • Cosnova GmbH (Essence)
  • Cosmetique
  • China Glaze
  • Deborah Lippmann
  • Essie
  • Estee Lauder
  • ILNP
  • LVMH
  • OPI Infinite Shine
  • Orly

FAQs

Nail Polish Market Size was valued at USD 16.5 Billion in 2024 and is expected to reach USD 30.6 Billion by 2034 growing at a CAGR of 7.0%

The Market is segmented into Product Type, Finish Type, Distribution Type and Region.

The Market is segmented by region North America, Asia Pacific, Europe, Latin America, the Middle East, and Africa. North America is expected to dominate the Market.

The key players operating in the Nail Polish Market include Coty, Inc., L'Oreal Group, Revlon Consumer Products LLC, Estee Lauder Companies, Inc., Shiseido Co., Ltd., Unilever, Wella International Operations Switzerland Sàrl (O.P.I.), ZOYA Nail Polish (Art of Beauty Inc.), butter LONDON, Ella+Mila, Inc., Shiseido, Sally Hansen, Cosnova GmbH (Essence), Cosmetique, China Glaze, Deborah Lippmann, Essie, Estee Lauder, ILNP, LVMH, OPI Infinite Shine, and Orly.