Laundry Detergent Market, By Product (Powder Detergents, Liquid Detergents, Fabric Softeners, Detergent Tablets), by Application (Household and Industrial or Institutional) and By Region (North America, Europe, Asia Pacific, Latin America, Middle East, and Africa) - Trends, Analysis and Forecast till 2029

Introduction: 

Laundry detergent market is expected to register moderate growth rate over the forecast period. Growing popularity of liquid laundry detergent globally, coupled with availability of the product through online platforms are major factors expected to propel growth of the target market over the forecast period. Furthermore, technological advancements in the product enabling removal of stains at lower temperature with increased moisture absorption is another factor expected to boost growth of the global laundry detergent market in next 10 years. Increasing focus on R&D in order to improve manufacturing process that requires fewer amounts of raw materials thereby, maximizing the profits is in turn expected to create lucrative growth opportunities for players operating in the target market.

However, the harmful effects of laundry detergent on human health, as it can lead to skin or eye irritation is one of the factors expected to hamper the growth of the global laundry detergent market. Companies are also focusing on using organic laundry detergent, as it does not contains phosphates, chlorines, and other chemical additives which are harmful to environment as well as to human health.  

On basis of product type, the global laundry detergent market is segmented into powder detergents, liquid detergents, fabric softeners, and detergent tablets. 

Liquid laundry detergent can completely dissolve in water and hence it does not get accumulated in the textile fibres.  Furthermore, liquid laundry detergent is not dusty during its use and has higher efficiency. These factors are expected to boost demand for liquid laundry detergent over the forecast period. 

Further, on basis of application the market is segmented into household and industrial or institutional. 

 Regional Insights:

On the basis of region, the target market has been segmented into North America, Europe, Asia Pacific, Latin America, Middle East, and Africa. The laundry detergent market in Asia Pacific accounted for highest revenue share, in 2018 and is expected to maintain its dominance over the forecast period. Growing demand for laundry detergent products, especially from countries such as China and India, owing to the increasing penetration of washing machines is major factor expected to support growth of the target market in the region over the forecast period.

Key players operating in the global laundry detergent market includes Unilever, Henkel AG & Co. KGaA, Church & Dwight Co., Inc., Procter & Gamble, Lion Corporation, Kao Corporation, Method Products, Inc., Reckitt Benckiser Group Plc, Carroll Company, and Church & Dwight Co., Inc.

 

1. Research Objective and Assumption
   • Preface
   • Research Objectives
   • Study Scope
   • Years Considered for the study
   • Assumptions
   • Abbreviations
2. Research Methodology
   • Research data
   • Primary Data
     • Primary Interviews
     • Primary Breakdown
     • Key data from Primary Sources
     • Key Thickness Insights
   • Secondary Data
     • Major Secondary Sources
     • Secondary Sources
   • Market Estimation
   • Top-Down Approach
     • Approach for estimating Market Share by Top-Down Analysis (Supply Side)
   • Bottom-Up Approach
     • Approach for estimating market share by Bottom-up Analysis (Demand Side)
   • Market Breakdown and Data Triangulation
   • Research Assumptions
   • PORTER’s
   • Investment Outlook
3. Market Purview
   • Executive Summary
   • Key Findings—Global Outlook for Laundry Detergent Strategies
     • Key Questions this Study will Answer

     • • By Product (Powder Detergents, Liquid Detergents, Fabric Softeners, Detergent Tablets)

       • By Application (Household and Industrial or Institutional)

       • By Region (North America, Europe, Asia Pacific, Latin America, Middle East, and Africa)

   • Opportunity Map Analysis
   • Executive Summary—3 Big Predictions
4. Market Dynamics, Regulations, and Trends Analysis
   • Market Dynamics
     • Drivers
     • Restraints
     • Market Opportunities
     • Market Trends
   • DR Impact Analysis
   • PEST Analysis
   • Porter’s Five Forces Analysis
   • Opportunity Orbit
   • Overview
   • Market Value and Forecast (US$ Mn), and Share Analysis (%), 2020 – 2030
   • Y-o-Y Growth Analysis (%), 2020 – 2030
   • Regional Trends
   • Market Investment Feasibility Index
   • Macroeconomic Factor Analysis
5. Regional Analysis
   • Regional Revenue Analysis
   • Regional By segment Analysis
   • Reasons for regional growth
   • Key Player of particular region
   • Countries Include in the report:

1. • • North America (U.S., Canada)
     • Europe (UK, France, Germany, Russia, Italy, Rest of Europe)
     • Asia Pacific (India, Japan, South Korea, China, Rest of Asia Pacific)
     • Latin America (Brazil, Mexico, Rest of Latin America)
     • Middle East & Africa (GCC, Israel, South Africa, Rest of Middle East)

1. Competitive Landscape
   • Heat Map Analysis
   • Market Presence and Specificity Analysis
   • Competitive Overview
   • Competitive Benchmarking
   • Market Share Analysis
   • Key Developments In The Global Laundry Detergent Market
   • Key Developments: Mergers & Acquisitions
   • Key Developments: Collaboration
   • Key Developments: Contracts & Agreements
   • Key Developments: Expansion
   • Key Developments: Product Developments
2. Company Profiles

• Company Overview
• Product Portfolio
• Key Highlights
• Financial Performance
• Business Strategies
• SWOT Analysis

• Key players operating in the global laundry detergent market includes Unilever, Henkel AG & Co. KGaA, Church & Dwight Co., Inc., Procter & Gamble, Lion Corporation, Kao Corporation, Method Products, Inc., Reckitt Benckiser Group Plc, Carroll Company, and Church & Dwight Co., Inc.

1. The Last Word
   • Future Impact
   • About Us
   • Contact