Global Intimate Wear Market By Overview
Intimate wear or apparel products are undergarments for men and women. Intimate wear helps in shaping the body and minimizing the friction of outer apparel against the skin. Intimate wear or apparels are available in market with various brands such as beachwear, sportswear, shape wear, swimwear, and sleepwear.
Increasing fashion awareness among the end users and rising disposable income are major factors driving growth of the global intimate wear market. In addition, increasing consciousness towards personal hygiene and changing individual perception regarding apparels are key factors propelling growth of the global intimate wear market.
Moreover, comfort offered by intimate wear, coupled with increasing usage of better quality fabric for making intimate wear efficient are factors boosting growth of the target market. In addition, increasing technological advancements such as advanced manufacturing process and material used in manufacturing intimate wear in order to attract individuals towards apparels or intimate wear can create opportunity for the global intimate wear market in near future.
Global intimate wear market has been segmented on the basis of gender, age group, distribution channel, and region.
On the basis of gender, the target market classified into women and men. Based on age group, the target market categorized into 3?17 years, 18?35 years, and 36 years, and above. On the basis of distribution channel, the target market classified into mass merchandisers, mono brand stores, specialized stores, and others. Furthermore, women segment is sub-segmented into lingerie, shape wear, sleep wear, sportswear, and maternity wear and men segment is sub-segmented into vests, briefs, regular briefs, boxer briefs, boxer shorts, trunks briefs, and others. Among gender segment, women segment is accounts for highest market share in terms of revenue over the forecast period as compared to men segment.
On the basis of region, the target market has been segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Asia Pacific is expected to accounts for highest share in terms of revenue in the global market. This is attributed to well-developed textile industry and strong supply chain in the countries such as India and China in this region. Market in Europe is projected to register moderate revenue growth over the forecast period. This is owing to increasing awareness regarding personal hygiene among end user in this region.
Global Intimate Wear Market By Competitive Landscape & Key Players
Key players in the target market include L Brand Inc., Berkshire Hathaway Inc., American Eagle Outfitters Inc., HanesBrands Inc., Jockey International Inc., Triumph International Ltd., Hanky Panky Ltd., PVH Corporation, MAS Holdings Ltd., and Chantelle SA.
FAQs
Intimate wear market has been segmented on the basis of gender, age group, distribution channel, and region.
The intimate wear market is driven by increasing awareness of personal hygiene, rising disposable incomes, changing fashion trends, and growing demand for comfortable and functional undergarments. Innovations in fabric and design, along with the influence of social media and celebrity endorsements, also fuel market growth.
The regions considered in the report typically include North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. Asia-Pacific is expected to dominate the market due to its large population, increasing urbanization, and growing fashion consciousness among consumers.
Key players in the target market include L Brand Inc., Berkshire Hathaway Inc., American Eagle Outfitters Inc., HanesBrands Inc., Jockey International Inc., Triumph International Ltd., Hanky Panky Ltd., PVH Corporation, MAS Holdings Ltd., and Chantelle SA.