Global Functional Chewing Gum Market Overview
Functional chewing gum is the name given to types of chewing gum which impart some practical function instead of, or in addition to, the usual enjoyment provided by a traditional chewing gum as a confectionery product. Examples of this include nicotine gum which is used to aid smoking cessation and so-called Think Gum which designers say they believe may enhance mental functioning. It could be argued that most gum (at least the mint varieties) provides some function in that they can improve bad breath, but such an effect is so widespread that the term 'functional' is almost always applied to gum with some additional function. Medical uses for 'functional chewing gum' include a reported reduction in the duration of postoperative ileus following abdominal and specifically gastrointestinal surgery.
Global Functional Chewing Gum Market Drivers & Restraints
The market is driven by a strong distribution network between manufacturers and retailers. Also, the growing awareness about the benefits of functional chewing gums is anticipated to further boost the functional chewing gum market during the forecast period. The strong distribution network between manufacturers and retailers will be one of the key factors driving the growth of the functional chewing gum market. The functional chewing gum market has gained prominence in the health industry in the last few decades. The growing popularity of smoking cessation therapy, the increasing demand for sliming chewing gum, growing innovations, and increasing demand for sugarless gum have affected the global functional chewing gum industry globally. Innovations are likely to add medicinal values to chewing gums, thereby increasing health benefits for consumers. However, lack of efficient chewing gum disposable techniques, safety concerns about functional chewing gum, and stringent regulations and health claim validations may hamper the growth of the functional chewing gum industry over the forecast period. Nowadays, vendors are introducing several innovative chewing gums with functional benefits such as energy gums, tooth whitening gums, sleep gums, weight reducing gums, and focus gums. This is an opportunity which will further help to increase the demand for functional chewing gum during the forecast period.
Global Functional Chewing Gum Market Segmentations & Regional Insights
The global functional chewing gum market is segmented based on the product, distribution channel, and region.
Based on the product, the functional chewing gum market is segmented into nicotine, oral, dietary, and lifestyle. Nicotine gums are the largest segment and are expected to grow at the highest CAGR during the forecast period. The rising health awareness among smokers has boosted growth market of nicotine gums. Based on the distribution channel, the target market is segmented into online and offline. The offline segment captured more than one-third of the market share, and it is expected to grow at a high CAGR during the forecast period.
Based on the region the global functional chewing gum market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The market in North America accounts highest revenue share to the global functional chewing gum market due to growing demand for advanced medical technologies and increasing geriatric population. Asia Pacific functional chewing gum market is projected to register a high CAGR over the forecast period owing to the growing trend of inclination towards sugar-free chewing gums.
Functional Chewing Gum Market, By Product:
- Nicotine
- Oral
- Dietary
- Lifestyle
Functional Chewing Gum Market, By Distribution Channel:
- Online
- Offline
Functional Chewing Gum Market, By Region:
- North America
- Middle East & Africa
- Middle East & Africa Functional Chewing Gum Market, By Product
- Middle East & Africa Functional Chewing Gum Market, By Distribution Channel
- Middle East & Africa Functional Chewing Gum Market, By Country
- GCC
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Latin America Functional Chewing Gum Market, By Product
- Latin America Functional Chewing Gum Market, By Distribution Channel
- Latin America Functional Chewing Gum Market, By Country
- Brazil
- Mexico
- Rest of Latin America
- Asia Pacific
- Asia Pacific Functional Chewing Gum Market, By Product
- Asia Pacific Functional Chewing Gum Market, By Distribution Channel
- Asia Pacific Functional Chewing Gum Market, By Country
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
- Europe
- Europe Functional Chewing Gum Market, By Product
- Europe Functional Chewing Gum Market, By Distribution Channel
- Europe Functional Chewing Gum Market, By Country
- Germany
- UK
- France
- Russia
- Italy
- Rest of Europe
- North America Functional Chewing Gum Market, By Product
- North America Functional Chewing Gum Market, By Distribution Channel
- North America Functional Chewing Gum Market, By Country
- U.S.
- Canada
- Middle East & Africa
Global Functional Chewing Gum Market Competitive Landscape & Key Players
The key players operating the global functional chewing gum market involves Mondelez International, Mars, Perfetti Van Melle, Lotte Confectionery, Grupo Arcor, FITGUM, Functional Gums Srl, Simply Gum Inc., Cloetta, and The Hershey Co. For instance, On June 5, 2018, in the celiac month, Arcor Group expands its product portfolio and is ranked as the argentine consumer food company with the largest gluten-free products. On March 20, 2017, Perfetti Van Melle launched a new edition of Mentos for a better way to say hello.
Global Functional Chewing Gum Market Company Profile
- Mondelez International
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business strategies
- Mars
- Perfetti Van Melle
- Lotte Confectionery
- Grupo Arcor
- FITGUM
- Functional Gums Srl
- Simply Gum Inc.
- Cloetta
- The Hershey Co.
“*” marked represents similar segmentation in other categories in the respective section
FAQs
The functional chewing gum market report is segmented into product, distribution channel, and region.
Factors driving market growth include the rising interest in health and wellness, innovations in functional gum formulations, and the demand for on-the-go functional food options.
Global restraints may involve concerns about the effectiveness of functional ingredients, competition from other delivery formats, and regulatory considerations.
The report covers North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. North America is anticipated to dominate the Functional Chewing Gum Market, exhibiting a significantly high revenue share over the forecast period.
The key players operating in the confectionery industry include Mars, Perfetti Van Melle, Lotte Confectionery, Grupo Arcor, FITGUM, Functional Gums Srl, Simply Gum Inc., Cloetta, The Hershey Co., and Mondelez International.