Flavored and Functional Water Market By Product (Flavored and Functional Water), By Ingredient (Vitamins and Minerals, Botanical Extract, Amino Acids, and Others), By Distribution Channel (Hypermarket, Supermarkets, Convenience Stores, Specialty Stores, Online Channels, and Others), By Region - Trends, Analysis and Forecast till 2034

Flavored and Functional Water Market was valued at USD 62.1 Billion in 2024 and is projected to grow at a CAGR of 6.40% to reach USD 109.2 Billion by 2034.

The flavored and functional water market involves the production and consumption of water-based beverages that go beyond traditional plain water. Flavored water typically contains added natural or artificial flavors to enhance taste, while functional water may include additional ingredients like vitamins, minerals, antioxidants, and other additives that offer specific health or wellness benefits.

Dividing this target market into segments:

Flavored and Functional Water Market is segmented based on Nature, Type, Product Type, Source, Flavor, Packaging, Distribution Channel and Region.

Product Insight

On the basis of Product, the target market is segmented into Flavored and Functional Water.

Ingredient Insight

On the basis of Ingredient, the target market is segmented into Vitamins and Minerals, Botanical Extract, Amino Acids, and Others.

Distribution Channel Insight

On the basis of Distribution Channel, the target market is segmented into Hypermarkets/Supermarkets, Convenience Stores, Specialty Stores, Small Groceries, Online Retailers, and Others.

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Regional Insights:

On region the target market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

·       North America market is estimated to witness a significantly high revenue share over the forecast period due to rising investment and funding. North America has been witnessing a significant shift towards healthier beverage choices, driven by a strong emphasis on health and wellness. Flavored and functional waters have gained popularity as consumers seek alternatives to sugary drinks.

• Asia Pacific market is estimated to witness a fastest revenue share over the forecast period. In Asia-Pacific region, changing consumer preferences are influencing the beverage market. There is an increasing demand for healthier alternatives to traditional sugary beverages, creating opportunities for flavored and functional water products.

Report Scope:

Segments Covered in the Report:

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2022 to 2032.

The key players operating the Flavored and Functional Water Market includes, Nestle S.A., Danone S.A., Kraft Foods Inc., The Coca-Cola Company, PepsiCo, Inc., New York Spring Water, Hint Inc., Sunny Delight Beverages Company, Herbal Water, Inc., and Talking Rain Beverage Co.

Recent Development:

The New Launched Product News,

• In July 2022, Flow Beverage Corp. officially launched its Flow Vitamin-Infused Water line of products in three new organic flavors: Cherry, Citrus and Elderberry. Also, Flow Vitamin-Infused Water is now sold directly to consumers in the US via flowhydration.com, with early access granted to existing Flow customers. Flow Vitamin-Infused Water was first sold in stores at more than 100 Fred Meyer locations.
• In March 2021, Evian launched evian+ functional flavored water range in US. Four flavor combinations—grapefruit & basil, cucumber & mint, lime & ginger and raspberry & ginseng—are available in the new evian+ line. In order to enhance cognitive function, all four of the range's varieties are enhanced with magnesium and zinc and have zero calories, sugar, or sweeteners. Every flavor in the lineup comes in 100% recyclable aluminum can packaging, which is reportedly a first for the Evian name.