Energy Drink Market, By Product (Alcoholic and Non-Alcoholic), By Product Type (Non-organic, Organic, and Natural), By Target Customer (Teenagers, Adults, and Geriatric Population), By Distribution Channel (On-trade and Off-trade Direct Selling), and By Region (North America, Europe, Asia Pacific, Latin America, Middle East, and Africa) - Trends, Analysis and Forecast till 2034

Report Code: PMI27619 | Publish Date: February 2024 | No. of Pages: 168

Global Energy Drink Market By Overview

Introduction

Energy Drink Market was valued at US$ 109.9 Billion in 2024 and is projected to grow at a CAGR of 19.40% to reach US$ 554.3 Billion by 2034.

Energy drinks are a beverage that offers energy boost to consumers. Energy drinks increase energy and enhance mental alertness and physical performance. Energy drinks contain caffeine, taurine, guarana, and B vitamins. Some energy drinks are available as beverages, while others as dietary supplements.

Caffeine ingredient helps provide stimuli, and the taurine ingredient is essential for cardiovascular function and skeletal muscle development. Energy drinks may or may not be carbonated. Energy drinks are also available in powder and can be mixed with water or juice.

Global Energy Drink Market By Dynamics

Increasing demand for convenience beverages due to changing lifestyles, rapid urbanization, increasing disposable income, and rising sports activities across the globe are major factors driving the global energy drink market growth.

Additionally, growing awareness regarding health and wellness among individuals is a factor in creating demand for energy drinks and supporting the growth of the target market. However, stringent regulations associated with the caffeine content in energy drinks hamper the development of the global energy drink market.

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Global Energy Drink Market By Segmentation

The energy drink market has been segmented into product, product type, target customer, distribution channel, and region.

Based on product type, the global drink market is categorized into non-organic, organic, and natural. Based on the product, the target market is segmented as alcoholic and non-alcoholic. Based on the target consumer, the target market is bifurcated into teenagers, adults, and seniors. The target market is classified as on-trade and off-trade direct selling based on the distribution channel.

Regional Insights:

The energy drink market has been segmented based on region: North America, Europe, Asia Pacific, Latin America, Middle East, and Africa. The market in North America is expected to account for a significant revenue share compared to other regions. This can be attributed to increasing awareness regarding health and growing consumer awareness regarding the health benefits of energy drinks in the region's countries. Also, the market in Europe is expected to account for the second-highest revenue share in the global market, followed by the market in Asia Pacific.

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Global Energy Drink Market By Key Players

Key players operating in the global drink market includes PepsiCo. In Hansen Natural Corp., Red Bull GmbH, Coca-Cola Company, Monster Energy Corporation, Rockstar, Inc., Taisho Pharmaceutical Co. Ltd, Lucozade Ribena Suntory Limited, Innovation Ventures, LLC, and Nestle S.A.

Global Energy Drink Market By Table of Contents

Research Objective and Assumption
- Preface
- Research Objectives
- Study Scope
- Years Considered for the study
- Assumptions
- Abbreviations
Research Methodology
- Research data
- Primary Data
  - Primary Interviews
  - Primary Breakdown
  - Key data from Primary Sources
  - Key Thickness Insights
- Secondary Data
  - Major Secondary Sources
  - Secondary Sources
- Market Estimation
- Top-Down Approach
  - Approach for estimating Market Share by Top-Down Analysis (Supply Side)
- Bottom-Up Approach
  - Approach for estimating market share by Bottom-up Analysis (Demand Side)
- Market Breakdown and Data Triangulation
- Research Assumptions
Market Purview
- Executive Summary
- Key Findings—Global Outlook for medical carts Strategies
  - Key Questions this Study will Answer
  - Market Snippet, By Product
  - Market Snippet, By Product Type
  - Market Snippet, By Target Customer
  - Market Snippet, By Distribution Channel
  - Market Snippet, By Region
- Opportunity Map Analysis
- Executive Summary—3 Big Predictions
Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
  - Drivers
  - Restrains
  - Market Opportunities
  - Market Trends
- DR Impact Analysis
- PEST Analysis
- Porter’s Five Forces Analysis
- Opportunity Orbit
- Market Investment Feasibility Index
- Macroeconomic Factor Analysis
Energy Drink Market, By Product
- Overview
  - Market Value and Forecast (US$ Bn), and Share Analysis (%), 2022 – 2032
  - Y-o-Y Growth Analysis (%), 2022 – 2032
  - Segment Trends
- Alcoholic
  - Overview
  - Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
- Non-Alcoholic
  - Overview
  - Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
Energy Drink Market, By Product Type, 2022 – 2032, (US$ Bn)
- Overview
  - Market Value and Forecast (US$ Bn), and Share Analysis (%), 2022 – 2032
  - Y-o-Y Growth Analysis (%), 2022 – 2032
  - Segment Trends
- Non-Organic
  - Overview
  - Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
- Organic
  - Overview
  - Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
- Natural
  - Overview
  - Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
Energy Drink Market, By Target Customer, 2022 – 2032, (US$ Bn)
- Overview
  - Market Value and Forecast (US$ Bn), and Share Analysis (%), 2022 – 2032
  - Y-o-Y Growth Analysis (%), 2022 – 2032
  - Segment Trends
- Teenagers
  - Overview
  - Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
- Adults
  - Overview
  - Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
- Geriatric Population
  - Overview
  - Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
Energy Drink Market, By Distribution Channel, 2022 – 2032, (US$ Bn)
- Overview
  - Market Value and Forecast (US$ Bn), and Share Analysis (%), 2022 – 2032
  - Y-o-Y Growth Analysis (%), 2022 – 2032
  - Segment Trends
- On-trade
  - Overview
  - Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
- Off-trade
  - Overview
  - Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
- Direct Selling
  - Overview
  - Market Size and Forecast (US$ Bn), and Y-o-Y Growth (%), 2022 – 2032
Energy Drink Market, By Region, 2022 – 2032, (US$ Bn)
- Overview
  - Market Value and Forecast (US$ Bn), and Share Analysis (%), 2022 – 2032
  - Y-o-Y Growth Analysis (%), 2022 – 2032
  - Regional Trends
- North America
  - Market Size and Forecast (US$ Bn), By Product, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Product Type, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Target Customer, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Distribution Channel, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
    - U.S.
    - Canada
- Europe
  - Market Size and Forecast (US$ Bn), By Product, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Product Type, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Target Customer, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Distribution Channel, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
    - UK
    - France
    - Germany
    - Russia
    - Italy
    - Rest of Europe
- Asia Pacific
  - Market Size and Forecast (US$ Bn), By Product, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Product Type, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Target Customer, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Distribution Channel, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
    - India
    - Japan
    - South Korea
    - China
    - Rest of Asia Pacific

- Latin America
  - Market Size and Forecast (US$ Bn), By Product, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Product Type, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Target Customer, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Distribution Channel, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Country, 2022 – 2032
- - - Brazil
    - Mexico
    - Rest of Latin America
- Middle East & Africa
  - Market Size and Forecast (US$ Bn), By Product, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Product Type, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Target Customer, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Distribution Channel, 2022 – 2032
  - Market Size and Forecast (US$ Bn), By Country, 2022 – 2032

- - - GCC
    - Israel
    - South Africa
    - Rest of Middle East
Competitive Landscape
- Heat Map Analysis
- Market Presence and Specificity Analysis
Company Profiles

PepsiCo. Inc.
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
Hansen Natural Corp.
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies

Red Bull GmbH
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
Coca-Cola Company
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
Monster Energy Corporation
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
Rockstar, Inc.
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
Taisho Pharmaceutical Co. Ltd.
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
Lucozade Ribena Suntory Limited.
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
Innovation Ventures, LLC.
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies
Nestle S.A.
- Company Overview
- Product Portfolio
- Key Highlights
- Financial Performance
- Business Strategies

The Last Word
- Future Impact
- About Us
- Contact

FAQs

What is the scope of the market research report?

The Global Energy Drink market is segmented into basis of product, product type, target customer, distribution channel and region.

What are the growing factors related with the market Global Energy Drink Market growth?

The worldwide energy drink market is growing due to rising demand for convenience beverages as a result of changing lifestyles, rapid urbanisation, rising disposable income, and an increase in sports activities around the world.

What are the regions considered in the report & which region will dominate the market?

By region, The market in North America is expected to account for major revenue share as compared to that of other regions.

What are the leading Key players in the Global Energy Drink market?

The Key players operating in the global Energy Drink market include PepsiCo. In, Hansen Natural Corp., Red Bull GmbH, Coca-Cola Company, Monster Energy Corporation, Rockstar, Inc., Taisho Pharmaceutical Co. Ltd, Lucozade Ribena Suntory Limited, Innovation Ventures, LLC, and Nestle S.A.

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