Global Brain Health Supplements Market Share Estimated to be Worth USD 23.06 Billion by 2034 | CAGR 9.7%

Published Date: July 2024

According to the research report, the global brain health supplements market size was valued at USD 9.94 Billion in 2024 and is expected to reach USD 23.06 Billion by 2034 growing at a CAGR of 9.7%.

In that respect, brain health supplements become quite important in maintaining memory, cognition, and overall well-being of the brain. Their ingredients range from vitamins and minerals to herbs and botanical extracts, and they come in various forms like capsules, powders, and gummies. On the other hand, they are highly variable in their effectiveness, and research is still being conducted to establish what real benefits the popular ingredients have.

As their efficiency differs from one product to another, the market thus becomes very vital for supplements dealing with brain health.

This brain health supplements market is characterized by innovation in technology, intense competition, and high growth. In order to sustain competition, businesses diversify their service offerings with a focus on sustainability while increasing their footprint across the globe.

Top Brain Health Supplements Market Players

  • Onnit
  • Quincy Bioscience
  • Alternascript
  • Ketone-IQ
  • Natural Factors Nutritional Products
  • Intelligent Labs
  • Liquid
  • Health
  • NOW Foods
  • RECKITT BENCKISER GROUP PLC
  • Peak Nootropics
  • Teva Pharmaceutical Industries Ltd
  • Aurobindpharma
  • BrainMD
  • Herbalife
  • KeyView Labs
  • Natrol LLC

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Recent Advancements

In April 2024, New study says fiber supplements can improve brain health in older Americans. A new study by Dr. Donna Newsome of Texas Health Plano suggests that older Americans could benefit from incorporating more fiber into their diets. The study involved 36 pairs of twins over 60 who were tested for brain function using a fiber supplement. Newsome believes that incorporating fiber into our diets should have been a priority for many Americans.

Increasingly, public awareness of brain health and ways to prevent it will raise demand for supplements meant for mental wellness. Again, the aging population is creating demands for supplements that could potentially slow down age-related cognitive loss. Brain health supplements are rapidly becoming a solution as people live longer and look for ways to maintain their cognitive abilities. This growing interest is also reflected in market trends, as people turn to supplements that improve focus and memory with increasingly hectic modern life and pressured working conditions. The greater the time spent at the office, the more natural is the desire to tap one's full mental potential and sustain highly productive work. In such a scenario, brain health supplements are seen as a certain measure toward this end.

Tablets, capsules, gummies, and drink mixes characterize the brain health supplement market for adults, seniors, and kids. For younger consumers, outcomes related to learning, mental development, and concentration have been focused on most; and for adults, cognitive function and attention. They are not all; some herbal extracts and natural compounds include Ginkgo Biloba and Acetyl-L-Carnitine. Older consumers are concerned about cognitive issues and memory loss. Products that have a sound scientific rationale would support cognitive assistance. Applications include improvement in memory, enhancers of focus and attention, relief from stress, mood, and depression support, and sleep and recovery. However, the weaker science roles that herbal components may have could, over the longer term, weaken their market share. If consumers are more conscious about the requirement of a solid nutritional base for optimal brain health, then only can the natural and herbal supplements market grow further.

North America is expected to continue being the leading market for brain health supplements owing to the advanced businesses, high spending on health care, and aging population of the region. However, the expiration of patents on ingredients and cost constraints is likely to be a drag. Asia Pacific is expected to grow at the fastest rate due to the aging population, growth of the middle class, rise in disposable income, public awareness, government support, and increased spending by governments. Of all the sectors, though, it is in supplements that support brain health prevent cognitive decline, and enhance memory, that this market holds the largest promise.

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